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How new car shortages may impact your buying experience

If you want further proof that the auto industry is bouncing back, look no further than the empty lots and forecourts of your local dealership. According to a story by The Wall Street Journal, continued high demand for mainstream cars is overtaxing automakers' ability to produce enough models. Several dealers interviewed for the story are reporting two-week supplies as opposed to the typical two-month allocations.
With sales expected to hit 1.4 million units when August numbers arrive shortly and incentive spending down to its lowest amount since January, these limited supplies are pushing prices even higher. For example, according to the WSJ, the average price of a Ford Fusion is up past $26,000. Unfortunately, it's difficult for manufacturers to increase production quickly. If it invests in its facilities, as many manufacturers have done, it risks wasting cash if growth suddenly slows. At the same time, the momentum gained over the past several years could be short lived if vehicle supplies continue to dwindle. "Manufacturers are in a precarious situation," notes Karl Brauer, a senior director at Kelley Blue Book.
Low interest rates and a wealth of desirable features are also allowing customers to purchase more expensive vehicles while justifying their higher overall price tags, a situation that is compounding supply shortages. Even now, during the annual end-of-summer clearance season, deals on new vehicles are remarkably difficult to come by. According to the report, the Toyota Corolla is in a self-inflicted state of shortage, as Toyota clears out inventory in anticipation of the new 2014 generation arriving in dealers. Ford's supplies should rebound as Fusion production comes on line at its Flat Rock, Michigan factory. The Chevrolet Impala, Honda Odyssey, Civic, and Accord and Subaru Forester are also facing shortages.

Subaru WRX Concept hints at big performance, offers few facts

We're looking at a design statement only at this point.
Subaru has dropped the curtain on its truly attractive WRX Concept and, as previewed a few days ago, we're fast fans of the wide, low, muscular sedan. The concept car looks great, but there was a distinct lack of information being offered about the next-generation WRX that is sure to follow this concept - we're looking at a design statement only at this point.

WRX Concept styling may transfer to production Impreza, next WRX

Remember the original concept that previewed the latest generation Subaru WRX? If not, then just look above for a gallery of photos following its debut at the 2013 New York Auto Show. We loved it, and thus, were sort of disappointed when we first saw the less-aggressive production model.
It's not that the production 2015 WRX is ugly, per se. It just doesn't have the gaping grille, four-door coupe lines or squinting headlights that give the concept so much verve. But as it turns out, Subaru might have realized that it was on the right track with the more assertive styling. Rumors coming out of Australia suggest that the shape could form the basis for the next-generation Impreza, and next WRX, along with a major platform shift.
Subaru chief designer Mamoru Ishii tells Motoring that that the next-generation car will ditch the rather utilitarian current design in favor of something more exciting. Like the WRX concept, the design will start wide at the bottom for an aggressive stance and taper up to the roof. That styling would likely get even more aggressive for the next 'Rex.