2014 Nissan Rogue Sl on 2040-cars

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Nissan's crowdsourced Project Titan is ready to tackle Alaska [w/videos]

Alaska still offers Americans the chance to really experience the wilderness, and Nissan is challenging its Titan pickup to its offroad extremes with a little help from its fans. After crowdsourcing a heap of mods, the company is handing it over to two Wounded Warrior Project Alumni to do their worst in the backcountry to see what the truck can do.
Nissan last experimented with the crowdsourcing idea on its Project 370Z in 2012 but might have taken things even further this time. For Project Titan, the automaker let fans vote on 10 different areas to customize on a 2014 Titan Crew Cab PRO-4X. To fit the rugged look, the company covered it up with a custom digital-camouflage wrap with a Wounded Warrior Project emblem and even outfitted its all-terrain camping trailer in a similar scheme. An LED lighting rig was also added to the new bull bar and roof rack to brighten the night. For a just little more grunt, the 5.6-liter V8 was outfitted with a Nismo cold-air intake and Borla cat-back exhaust, and to keep from getting stuck, the pickup got an upgraded suspension with more travel and 18-inch wheels with 35-inch Nitto offroad tires. The interior was also slightly revised with big GPS system and custom embroidered seats.
Now, it's time to see if the truck's mods can handle what the Alaskan wilderness can throw at it. The two Wounded Warrior Project Alumni are just starting their expedition and are expecting snow on the way. Scroll down to watch three build videos for the Titan and read Nissan's official announcement. You can also follow their journey on Nissan Trucks' Facebook page.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Are you the 2015 Nissan Versa facelift?

The current-generation Nissan Sunny - the overseas equivalent to the Versa sedan - has been around since 2010, and now it appears that Nissan has some small changes in store for it. Based on these small, dark and grainy photos from Chinese site, Auto Sohu, the Sunny could be set to receive a slight styling refresh.
From what we can tell, the biggest change will be to the headlights with the Sunny getting boomerang-style units similar those on current Nissan sedans in the US. We wouldn't be surprised to see these changes to carry over to our Versa sedan soon. Grille and fascia changes also seem to be in the works, but it's hard to make out any other changes from these images alone.