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Nissan reports $4.13B net income for 2012
Sat, 11 May 2013The news for Nissan is good when it comes to the company's results for the 2012 financial year that ended on March 31. Even though the numbers were down in many of the world's major markets, increased sales in the US, Brazil and the Middle East, ten new models and a strong fourth quarter allowed Nissan to hit its target for the year and notch record sales of 4.914 million units globally. On net revenue of $116 billion, Nissan posted net income of $4.13 billion and an operating profit of $6.31 billion.
There are upward-looking projections for this year, Nissan forecasting a 7.8-percent jump in sales to 5.3 million units, with $117.89 billion in net revenue and $4.42 billion in net income. That net revenue number probably won't actually match what's reported next year, though, because Nissan is changing its accounting method and won't include revenue and operating profit results from its joint venture with China's Dongfeng. Net income doesn't change under the new method, but the adjusted net revenue forecast is $109.16 billion.
There's a press release and two videos below with more details for those of you who go gaga for annual reports.
Nissan Juke-R [w/video]
Fri, 03 May 2013The Other Brother
The handler strapped into the carbon fiber race bucket next to me is the only other person outside of yours truly who looks like he thinks this is a bad idea. I've just finished situating myself in the cabin of the very first Nissan Juke-R ever constructed. There are literally thousands of man hours in this single prototype and only four examples of the car total in the entire world. Each one carries a price tag of around $656,400 at current conversion rates, making this both the rarest and most expensive piece of machinery anyone has ever let me get close enough to sniff, let alone drive.
And that's exactly what I mean to do.
Nissan GT-R takes a bloody whack at supercar rivals in fake ads
Mon, 23 Jun 2014A big part of what makes a supercar super is how it makes you feel, but the performance stats and bragging rights are undeniably a big part of the equation as well. Which means you can't ignore the fact that, even with its price ever escalating, the Nissan GT-R makes minced meat out of European exotics costing twice or three times as much.
That's the inspiration for this trio of fake ads from photographer Tim Kent. In this mock campaign, Kent has depicted the GT-R as a butcher's knife and the European exotics as pieces of slaughtered meat. Ferrari is symbolized by a package of horse meat, Porsche by a pack of sausages and Lamborghini as a pair of, um... "prairie oysters".
Of course the ads are never going to run anywhere, and if you're squeamish (or vegetarian) we wouldn't suggest looking at them in close proximity to your lunch. But we have to admit they're creative, and effective.