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Nissan's Nismo celebrates 30th year with video retrospective

Nismo, the motorsports and high-performance arm of Nissan, has a lot of racing success to celebrate in its history and possibly even bigger accomplishments to look forward to. The company is commemorating its 30th anniversary with a video looking back at its most important milestones from each year of its past.
Nismo's job first and foremost at its genesis was to excel at motorsports. It wasn't too long after the division was founded in 1984 that the company made its first of many attempts to take an overall victory in the 24 Hours of Le Mans. It never quite succeeded in that goal, but still managed to do well in long-distance competition elsewhere. At the same time, Nismo was racking up wins in touring car races in Japan.
Eventually, the division's engineers started dipping their toes into tuning road cars, in addition to going racing. What began as something sporadic has become a growing part of the Nissan lineup with Nismo-branded models of the 370Z, Juke, Note in Europe and the GT-R.

Nissan to present Vision Gran Turismo concept at Goodwood?

Power up your PlayStation and pop in any edition of Gran Turismo and you'll have hundreds of cars to choose from. But arguably few have managed to bridge the gap between that virtual world and reality than Nissan.
The Japanese automaker is the one responsible for putting the best gamers behind the wheel of actual race cars with its GT Academy, co-sponsored by Nissan and Gran Turismo. Yet while the likes of Mercedes-Benz, BMW, Volkswagen and Mitsubishi have already revealed their Vision Gran Turismo concepts specifically designed for the game, Nissan has been left behind. And as it is apt to point out in its latest infographic, that's not a position to which it's accustomed.
The graphic outlines all 148 Nissan vehicles you can drive in Gran Turismo, but leaves the last one under wraps, identified only by the date June 10, 2014. That's this Tuesday, when Nissan is hotly anticipated (thanks in no small part to the Tweet below from Nissan VP Andy Palmer) to reveal its own Vision Gran Turismo concept at the Goodwood Festival of Speed.

Nissan GT-R takes a bloody whack at supercar rivals in fake ads

A big part of what makes a supercar super is how it makes you feel, but the performance stats and bragging rights are undeniably a big part of the equation as well. Which means you can't ignore the fact that, even with its price ever escalating, the Nissan GT-R makes minced meat out of European exotics costing twice or three times as much.
That's the inspiration for this trio of fake ads from photographer Tim Kent. In this mock campaign, Kent has depicted the GT-R as a butcher's knife and the European exotics as pieces of slaughtered meat. Ferrari is symbolized by a package of horse meat, Porsche by a pack of sausages and Lamborghini as a pair of, um... "prairie oysters".
Of course the ads are never going to run anywhere, and if you're squeamish (or vegetarian) we wouldn't suggest looking at them in close proximity to your lunch. But we have to admit they're creative, and effective.