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2013 Dodge Challenger R/T Redline revs into Chicago

When Dodge released the Challenger Rallye Redline last year, it brought a new dimension of styling to the car's classic muscle car lines, but it was only available in V6 form lacking the oomph to back up its sinister appearance. To remedy that situation, Dodge is unveiling the Challenger R/T Redline, powered by a Hemi V8 engine, at the Chicago Auto Show.
Other than the extra cylinders, most of the R/T's Redline package carries over from the Rallye model including the custom-look 20-inch black chrome wheels with red paint accents, but the R/T version of the package gets more of a retro look to the side stripes with graphite graphics featuring Redline lettering. Cars equipped with the six-speed manual transmission will get a performance-tuned, low-restriction exhaust allowing the engine to produce 375 horsepower and 410 pound-feet of torque; cars with the five-speed auto are rated at 372 hp and 400 lb-ft, but they do offer a bright chrome Mopar t-handle shifter and steering wheel paddle shifters.
The R/T Redline Group is offered only on cars painted in Billet Silver, Granite Crystal, Bright White and Pitch Black, and it adds just $1,995 to the MSRP of the Challenger R/T (starting at $31,990) and the Challenger R/T Plus (starting at $33,990), which adds features like Nappa leather and Boston Acoustics speakers.

2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.

Old vs. New: 2014 SRT Viper takes on upgraded 16-year-old Dodge Viper

It's easy to play the "Would you rather have a New X or an Old Y with a bunch of upgrades?" game more often than we care to admit, but the crew at Car and Driver have taken bench racing to the next level with their latest video. In it, the magazine pits a brand-new 2014 SRT Viper against a highly modified 1997 Dodge Viper GTS. There are 16 years between the time this particular GTS rolled off the production line and when the new car bowed, but that doesn't mean the old snake's owners have been sitting on their hands.
Thanks to a spate of modifications, the GTS offers up a better power to weight ratio than the new machine, but is that enough to overcome the technological leap forward represented by the 2014 Viper? We won't spoil it for you. You'll just have to check out the full clip below for yourself.