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Volvo won't go after S-Class, 7 Series market

Volvo vice president of powertrain engineering, Derek Crabb, recently said that the Swedish automaker is developing smaller and smarter powertrain options that will "turn V8s into dinosaurs" - a statement that could have been our first indication that Volvo is no longer looking to create a luxury flagship sedan to take on German land yachts like the Mercedes-Benz S-Class, Audi A8 and BMW 7 Series. Now Automotive News seems to be backing this up after speaking with CEO Hakan Samuelsson, who said that a big sedan wouldn't fit the brand's green image and, more importantly, might not even be a car that its customers would even consider.
Rather than trying to compete in a small, established market against rear-drive, 12-cylinder sedans, Volvo is looking at the emerging, higher-volume premium small car segment to take on its German rivals with the all-new Volvo V40 (shown above). Not wanting to abandon the big-vehicle segment altogether, a next-generation XC90 is due out within the next couple years (and was spotted in some recent spy shots), and it will ride on the new Scalable Platform Architecture (SPA), which will be shared with the new S80 according to the AN article.

Volvo shows inflatable child seat concept [w/video]

Volvo is bringing its emphasis on safety and design to the littlest members of the family with its concept for an inflatable, rearward facing child safety seat. The design is meant to help traveling families by offering a lighter and less bulky alternative to traditional car seats.
The design is quite ingenious. The seat is covered in drop-stitched fabric, which fills with air to create the form of the seat. An electric motor in it allows inflation and deflation in less than 40 seconds, according to Volvo. It weighs less than 5 kilograms (11 pounds) and folds small enough when collapsed to fit into a bag. It even has a Bluetooth connection, so parents can begin expanding it remotely.
The inflatable seat in the brainchild of Lawrence Abele, Volvo's design manager at its Monitoring and Concept Center in Los Angeles, CA. "For many, travelling with young children is a challenge; any assistance to simplify the parents' life with young children is a great thing," he said in a statement released by Volvo. The chair remains a concept for now, and the automaker isn't saying whether it's going to put it into production, but it's a clever solution to a common problem. Scroll down for a video showing it in action and to read the release.

Volvo finds a way to turn body panels into batteries [w/video]

One of the problems with designing an electric vehicle is figuring out where to fit the battery pack. Volvo - as a part of a European Union research project - is working on a way around this issue by replacing standard parts with lightweight components that double as batteries on both conventional and plug-in vehicles. The image above shows one such piece on a Volvo S80. While looking like nothing more than a carbon fiber plenum cover, the piece is actually a battery pack that can store and supply enough energy for the car's entire 12-volt power system.
The parts are made by sandwiching super capacitors (which can charge faster than standard batteries) in between layers of carbon fiber. They can then be formed to replace numerous body panels such as the decklid, roof or door panels. Volvo says that the replacing the body panels and batteries with these nano batteries can help reduce the vehicle's weight by as much as 15 percent. It has taken more than three years just to design the batteries, so there's no telling when, or if, we'll ever see this technology used on a production vehicle. Scroll down for a video and press release on Volvo's innovative battery technology.