2011 Volvo C30 T5 R-design Polestar Edition on 2040-cars

Auto blog

Volvo wants this car to be the Crown Vic of global police fleets

It has been years since the last Ford Crown Victoria rolled off the assembly line, but these body-on-frame sedans are still the most recognizable police cars in the US. Volvo is making a strong push in hopes that its XC70 can attain the same level of success as a global police car. As it is, Volvo is a popular choice for police cars in its home country of Sweden, but its cars are also used in police fleets in the UK, Belgium and Switzerland.
With an upgraded chassis, Volvo is looking to attract agencies from around the globe, including the rest of Europe, Asia and even the Americas. Changes over a stock 2014 XC70 include a beefier suspension setup, and the automaker has also tested the police-spec version of the jacked-up wagon in just about all conditions it could encounter in Europe - from the high speeds of the German autobahn to the low traction of Sweden's snowy, winter roads. We doubt we'll see many, if any, of these Volvos policing the streets of the US, but if we do, we're sure it will be in New England, Colorado or North Carolina.

Volvo eying return to 100k US sales to ensure dealer profitability

Struggling Volvo may be on a verge of a renaissance thanks to the forthcoming completion of its lauded concept car trilogy, new Drive-E engine family and much-discussed SPA modular platform. Its nascent renewal is mostly being financed by $11-billion in funding from its Chinese parent company, Geely, and if it all goes right, Volvo hopes to sell 100,000 cars a year in the States by 2016. That milestone is vital, because it would ensure Volvo's US dealer network is profitable, according to Volvo CEO Håkan Samuelsson.
In a new Ward's Auto story, Samuelsson notes that his company is launching a slate of fresh products in the coming years, including the new-to-the-US V60 wagon and mid-cycle updates for its S60 sedan and XC60 crossover. But the most important new vehicle will be the recently spied XC90 that is expected to be unveiled just before the end of this year. Samuelsson is also looking at future vehicles for the US, including replacements for the S80 and V70. The V40 is also planned for the US, but not until the next generation, according to the Volvo CEO.
Of course, it's going to take a lot to reach 100,000 US sales in three years. Volvo sold just 61,233 units here in 2013, and according to WardsAuto, Volvo hasn't sold 100,000 cars in the US since 2007. To reach its goal, Volvo's stateside business will need to grow sales by about 40 percent.

New Volvo ad remembers the joy of rear-facing jump seats

With the rise in popularity of first the minivan and later the crossover as the default family vehicle, there have been about 20 years of children who have missed out on the joy of rear-facing jump seats in station wagons. It means kids today don't know the pleasure to be found in making faces or lewd gestures at other drivers while their parents can't see. Plus, they don't know the slightly nauseous feeling of watching the world pass by in reverse. However, a group of filmmakers look back with nostalgia at this increasingly uncommon automotive feature in a new ad for the 2015 Volvo V60.
As part of its sponsorship of the National Film Festival for Talented Youth, Volvo commissions a team each year to create an advertisement to be shown during the festival. This year's shows how the company's buyers have gone from riding in the back to driving the brand's cars. Scroll down to check out the charming ad, along with some wistful looks at classic Volvo wagons, before the jump seat is forgotten.