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VW debuts Get Happy Super Bowl ad

Brace yourself for another tidal wave of Super Bowl commercials. Volkswagen has released its spot for this year's big game. Set to air during the second quarter, the Get Happy spot follows one jubilant office worker as he makes his way through the day, spreading joy wherever he goes. The source of his happiness? A Volkswagen Beetle, of course. Now, if you're wondering why a gaggle of white guys are running around on your screen with Jamaican accents, it will help to know the spot is part of a larger Get Happy campaign featuring Jimmy Cliff.
The first ad in the series featured the artist singing his rendition of "C'Mon, Get Happy," complete with a little help from some notorious unhappy YouTube stars. You can take a look at the new ad before it airs below, along with the complete press release for a little more background.

2014 Volkswagen Beetle Convertible gets the R-Line treatment

Volkswagen just launched the topless Beetle Convertible at the Los Angeles Auto Show in November, but we're already seeing the next step forward in the topless Bug range with this, the R-Line. We'll admit, this treatment falls under the "all show and no go" category, but it's still a pretty potent little cutie.
The R-Line starts with a standard Beetle Turbo Convertible but adds unique 19-inch aluminum wheels on lower-profile tires, LED daytime running lamps and Xenon headlamps. Naturally, there are R-Line badges aplenty both on the interior and exterior, and we must say, the whole package looks pretty darn snazzy.
Pricing has yet to be announced, but when it goes on sale later this year, the hotter convertible will join Volkswagen's growing R-Line portfolio that now includes the CC, Beetle hatch, Tiguan and Touareg.

Volkswagen Group previews its wares on eve of Geneva show

The Volkswagen Group is comprised of 11 brands producing 240 vehicles across 49 factories throughout the world. So the best way to show off the range of the VW family is to cram a few thousand journalists and VIPs into a massive makeshift stand to outline the Group's goals, what's in the pipeline and what you'll be able to buy later this year.
To that end, VW pulled out all the stops on the eve of the 2012 Geneva Motor Show, bringing along 10 vehicles from across the range. We'll be delving into the details of each over the next two days of show coverage, but before that happens, you can read all about what we saw tonight from the cheap seats after the break.