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Toyota, Ford and Honda again top Consumer Reports Car-Brand Perception Survey

Consumer Reports has released its annual Car-Brand Perception Survey, and the list looks awfully familiar. The top six brands are identical to last year's results, with Toyota, Ford and Honda continuing to occupy the podium. All told, Toyota walked away with 133 points, putting it 15 ahead of second-place Ford. Honda jumped 26 points this year, narrowing Ford's lead to just four points in total.
Consumer Reports polls buyers from across the country on how they see multiple brands in seven categories, including quality, safety, value, performance, design/style, technology/innovation and environmentally friendly/green. Researchers then combine the findings to come up with the total brand score.
While value and performance remain important to buyers, CR found quality and safety are still on top when it comes to significance. Scion and Mitsubishi found themselves at the bottom of the pack with the worst score of all, tied at just six points. Ram, Fiat and Mini filled out the lowest five with scores of seven, eight and 10 points, respectively. You can read the full press release below for more information, or head over to the Consumer Reports site.

Toyota Prius sets a different kind of Nurburgring lap record [w/video]

Scroll down the leaderboards of Nürburgring lap times and you'll see mostly racing cars, supercars and sports cars. Delve deep enough and you'll eventually get to hatchbacks and sedans, albeit the most performance-focused of their kind. But a hybrid? Sure, the Porsche 918 Spyder posted the top time for a street-legal series production car, and it's technically a hybrid, but we're talking about another kind of hybrid here. We're talking about a Toyota Prius.
That's right: the Prius just set a lap record around the Nordschleife. But it wasn't for the lap time. In fact, miles per hour barely factored in (except for staying above the minimum 37-mph average speed mandated on the vaunted racing circuit). No, this was about miles per gallon.
Toyota took one of its Prius Plug-In hybrids to the Nürburgring, topped up the battery, put on a set of low-rolling-resistance tires and put automotive journalist Joe Clifford behind the wheel with a mandate to use as little fuel as possible. After one second shy of 21 minutes, the Prius completed its lap having used just five tablespoons of fuel.

Lexus gets new boss, and he's a designer

A reshuffle in the uppermost ranks of Lexus could see the Japanese luxury brand further energize its recent focus on design. Tokuo Fukuichi, Toyota's global design boss, is the new head of Lexus International.
Fukuichi will retain his role as the overall head of design for Toyota, Lexus and Scion, and will assume his new position at the head of Lexus and on its board on April 1 (no fooling). This is going to be an interesting move for fans of design to watch, as Fukuichi has repeatedly been mentioned as a designer that enjoys pushing the edge of the envelope and experimenting. He is, after all, the man responsible for designing the most awesomely odd minivan of the 1990s, the mid-engined, rear-drive Toyota Previa, and more recently, he signed off on the controversial Lexus LF-NX concept, which is said to presage a new production small crossover.
"Regarding changes in design, no one has 100 percent confidence," Fukuichi told Forbes back in January 2013. "No one can really say with pure certainty that, 'In two years, this will sell well.'" As Akio Toyoda continues to demand more assertive, edgier designs, it's that point of view that should make Fukuichi a valuable addition to Lexus, as it continues to challenge the competition from Germany.