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Toyota sells six of 10 of hybrids in California

Wed, 31 Jul 2013

In an apparent shot back at Ford's increasing market share of electrified vehicles and claim that it accepts more Prius trade-ins for its own hybrids than any other car, Toyota has flexed a muscle and played the numbers game to put the Blue Oval in its place.
Leaning on its hybrid market dominance in California, the Japanese automaker stated that six out of 10 hybrids sold in the Golden State are Toyota models. And it keeps coming: Year-to-date through May 2013, Toyota sold five times more hybrids than Ford. One of every two hybrids in California is a Prius model. In addition, Toyota notes that it has sold 1.5 million Prius vehicles in the US, 90-percent of which are still on the road today.
Want more? We'll let Bill Fay, Toyota's group vice president and general manager of sales lay the smack down:

Tesla pulling plug on Toyota RAV4 EV battery deal

Mon, 12 May 2014

The future of the Toyota RAV4 EV appears to be in doubt. Tesla supplies the EVs battery packs, and it says that production ends later this year.
"Toyota is expected to end the current RAV4 EV model this year," Tesla said in its quarterly financial filing obtained by Bloomberg. "Our production activities under this program are expected to end in 2014," the company said.
This timeline fits closely with the original production plans for the RAV4 EV. When the $100-million project was first announced, Tesla said that it expected to supply battery packs for the vehicle from 2012 to 2014. Building components for the Japanese automaker continues to bring in money, though. In the company's Q1 2014 letter to shareholders, it said: "Automotive revenue included $15 million of Toyota powertrain sales." According to Bloomberg, Toyota has sold just 1,594 RAV4 EV models from 2012 through April 2014. Initially, the business had estimated that it would sell 2,600 units of the electrified crossover.

2014 Toyota Highlander greets the world with NYC debut

Wed, 27 Mar 2013

Toyota has pulled the wraps off its all-new, 2014 Highlander in New York this morning, giving Americans a first look at what is sure to be a heavyweight in the mid-size crossover segment.
The new third-generation Highlander will come with the buyer's choice of three different powertrain options. The base model will be powered by a 2.7-liter four-cylinder engine coupled to a six-speed automatic transmission with front-wheel-drive. Next up the ladder is a 3.5-liter V6, also mated to the 6AT, which can be had with either front-or all-wheel-drive. Finally, the Highlander Hybrid will be equipped with all-wheel drive, its 3.5-liter V6 mated to an electric motor, all hooked up to a continuously variable transmission (CVT). The automaker has not released any specs for fuel economy or output yet, though we're promised increases in both power and efficiency.
While not a revolution in terms of styling, Toyota has cleaned up the bodywork for the new model, offering a crisp, conservative look for the slightly larger Highlander. The vehicle is some three inches longer and an inch-and-a-half wider than the outgoing model, yet it has a lower roofline. Black plastic-clad wheel arches make an attempt to butch up the crossover, though to our eyes, the Highlander still has the look of a minivan around the rear view.