2004 - Toyota Tacoma on 2040-cars

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Toyota Camry incentives and fleet sales cranked to keep sales crown, insiders worried

We've been watching for some time now as Toyota has piled more incentives on the hood of its Camry sedan, and Automotive News reports that the we're not the only ones with raised eyebrows. The current Camry hasn't even been on the market for two years, but the family sedan segment is more hotly contested than it has been in years. It's that high level of competition that has led the automaker to uncharacteristically add more money on the hood in order to assure it maintains its long-held title of America's Best-Selling Car, a mantle it has owned for a dozen years. It's ramping up fleet sales, too.
According to the analysts at TrueCar, Toyota has bumped incentives per unit every month this year, now totaling some $2,750 as of May, a 38-percent hike over this time last year. That's more spiff money than the segment's other best sellers, the Nissan Altima ($2,400), Ford Fusion ($2,300) and Honda Accord ($1,400), all of whom have actually decreased their incentive spend by 20- to 40-percent over the same period.
The ramp up in incentive spending and fleet sales has analysts concerned that Toyota will tarnish the Camry's historically sterling resale value. ALG pegs the 2013 Camry's current 36-month residual value at 54.4 percent, well ahead of the segment average's 50.9 percent (but shy of the Accord's 55.6 percent). However, analysts are concerned that as the current generation ages, their resale values will eventually plummet if incentives continue to increase as Toyota looks to keep the Camry's best-selling car crown going forward.

eBay Find of the Day: Harley-Davidson powered Toyota Prius [w/video]

Sometimes we pluck cars from the listings of eBay Motors because they're old and interesting, some for being simply lovely, some for rarity and some for pure fun. And sometimes we pick eBay Finds of the Day, because they're hacked apart Toyota Prius' with Harley Davidson V-twin-power; concocted by the same mind that brought you innumerable Jalopnik articles and is partially responsible for the joy that is the 24 Hours of LeMons. This time it's that last one.
A fairly subtle tweet from long-time Jalop contributor and well-regarded grease monkey, Murilee Martin, hipped us to this crazy Frankenstein Prius. Built from the bones of a 2008 Toyota and the heart of a 1986 Harley-Davidson Sportster 883, the motive portmanteau is, well... it's a thing.
Toyota's advanced Hybrid Synergy Drive has been unceremoniously wrenched and snipped out of the engine bay, making room (via an artful hole in the hood) for the towering, bored out V-twin. Or, as the maestro himself puts it:

Hi-po Toyota GT86 to get KERS?

We happen to like the Toyota GT86 - and, it of course goes without saying that the same applies to the Subaru BRZ and Scion FR-S, as well - just the way it is. Yes, that includes the standard 2.0-liter four-cylinder boxer engine and its 200 horsepower at 7,000 rpm.
That said, a little extra power never hurt anybody, right?
The most obvious way to add some punch to the GT86 would be with a turbocharger, and that has indeed long been rumored for an STI version of the BRZ. Will Toyota follow suit? According to Top Gear, the answer is no. Says GT86 chief engineer Tetsuya Tada, "I think 300bhp with a turbo and 200g/km of CO2 would be tasteless in this day and age. And a turbo would mean the loss of the GT86's uniqueness." Perhaps a bit harsh, but there you go.