2011 Toyota Fj Cruiser 4x4 Iceberg White on 2040-cars

Auto blog

Shuttle-hauling Tundra finds permanent home in science exhibit

The idea of lifting a full-size pickup truck completely off the ground by hand might seem as likely as, say, said pickup truck towing a 150,000-pound space shuttle, but... hurray, physics! The same Toyota Tundra that towed the Space Shuttle Endeavour to its final resting place at the California Science Center is now on permanent display there as an exhibit that shows how a lever works.
Like all levers, this exhibit uses a fulcrum allowing people other than Superman to lift the 5,625-pound pickup (plus an extra 1,000 pounds for the rig). That's almost as impressive as the Tundra pulling 17 times its rated towing capacity back in October. Regardless, Toyota is once again cashing in on the publicity stunt and visitors to the science center get a live demonstration of a simple machine - we call that a win-win.

Toyota makes $100M investment to boost Indiana Highlander production

Toyota has announced that it will be making a $100 million investment in its Princeton, IN factory in a bid to increase production of its popular Highlander CUV. The move will create 300 new jobs by 2016 and increase the total number of crossovers the plant can produce by 30,000.
Toyota currently builds the Highlander, alongside the fullsize Sequoia, at Toyota Indiana's West Plant. The additional capacity, though, will be sent to the East Plant, which is currently responsible for production of the recently refreshed Sienna minivan.
"The Highlander has been a great product for our plant," Toyota Indiana President Norm Bafunno said in a statement. "Establishing Highlander as the 'bridge vehicle,' as we call it, between the East and West plants increases our ability to meet customer needs for our outstanding products. This exciting news is a true testament to the capability of our hard-working and dedicated team members."

Eiji Toyoda dead at 100

Toyota has had number of chiefs over its 76-year history, but none ever served as long as Eiji Toyoda. The younger cousin of the company's founder served as president of the automaker from 1967 to 1982 and as chairman of the Toyota Motor Corporation for another ten years following the unification of the manufacturing and sales divisions.
During his 25 years at the helm, Eiji Toyoda (pictured above in 1967) was credited with establishing the company's headquarters in Toyota City, spearheading the development of the Prius, expanding production overseas for the first time, launching the Lexus brand and turning Toyota from a minor player into one of the largest automakers in the world.
Even after his retirement in 1992, he remained an honorary chairman and close advisor to his successors, and chaired the company's museum. He died of heart failure, ending a 100-year life that started on September 12, 1913, before the company that bore his family's name (albeit slightly modified) had even started building automatic looms, let alone automobiles. We extend our condolences to the Toyoda family and our congratulations on an accomplished life.