2009 Toyota Corolla S Sedan 4-door 1.8l on 2040-cars

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Toyota to start production of hydrogen vehicles in December

Toyota's hydrogen fuel cell vehicle will be in showrooms sooner than planned, the Japan Times reporting that production will commence in mid-December with the sedan following "by the end of this year." No reason was given for the new timeline; Toyota has been saying all along that we'd see it in 2015.
The company is said to be "considering" production volume of "dozens of... vehicles per month" at a "likely" price of eight million yen, which is $78,030 US. That is well in line with the numbers thrown around last year, when the target was somewhere between $50,000 and $100,000. Then late last year, during our first drive of the FCHV mule, we wrote that "the official quote... [is] that a price of 'less than 10 million yen is ideal.'"
That alleged $78K is a sizable sum to be one of the early adopters on the hydrogen fuel cell wagon train, but with things moving around so much - and with Toyota publicly citing hydrogen fuel cells as the future - there's plenty of reason to be cautious about that number.

2015 Toyota Camry targeting 'more emotional' design

There are many ways to describe the Toyota Camry: "comfortable," "economical," "affordable," "reliable" and "dull as a bucket of mayonnaise" would all be accurate. It's this last one that the Japanese brand is seeking to change. While we aren't expecting it to suddenly sprout a high-revving V8, a rear-drive layout or razor-sharp handling, a report from Bloomberg suggests we should at least expect a more evocative design from one of the best-selling cars in the country.
The next Camry update, due for 2015, should have a "more emotional, more impactful design," says Kevin Hunter, head of Toyota's US design studio. That's according to Bloomberg, who caught up with the styling boss at this week's Detroit Auto Show. "Camry's taken some hits on styling, but it's still selling well. But we need to create better design for Camry in the future."
Toyoda wants to see waku-doki in his company's designs - heart-racing qualities

Toyota gives dealers permission to drop Scion, shows them FR-S droptop, Juke rival first

We recently heard that Toyota could be looking to shrink its network of Scion dealerships, and now Automotive News is reporting that the automaker has officially given its dealers the green light to dump Scion without any penalties. Currently, Scion has about 1,000 dealers, yet our report from August 8 quotes an industry analyst as suggesting a healthier figure would be between 350 and 500 outlets. But before its current dealers make a decision on whether or not to get rid of the youth-oriented brand, Toyota also showed off a couple potential future products in the pipeline.
The FT-86 Open Concept shown above was revealed back in March at the Geneva Motor Show, and AN says that an FR-S convertible was driven on stage at a recent national Toyota dealer meeting in Atlanta. There has still been no definitive word one way or another as to whether the droptop model will be built, but it could be a good way to follow up to the popular FR-S coupe. Another possible future product is a subcompact crossover, which was shown in drawing form at the meeting, presumably aimed at small CUVs like the Nissan Juke and the upcoming Honda CUV based on the Fit, a model recently previewed by the automaker's Urban SUV concept.