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General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.

Subaru Viziv 2 presages Tribeca replacement with diesel hybrid tech

Subaru is in the middle of a new product bonanza. It has recent replacements for the Impreza and Forester at dealers, and soon we're getting the WRX, Legacy and if rumors are right the new Outback as well. Now, there are rumblings that there could be two more models from the Japanese brand on the way with styling inspired by the Viziv 2 concept from the Geneva Motor Show.
According to a company insider speaking with Motor Trend, the crossover concept shows the way for the brand's future design language. The shape would be used on a smaller CUV that is still being kept quite secret, and a second, larger one that would replace the recently axed Tribeca. The bigger model is the first priority and is planned as a new technology showcase.
It's rumored to use a turbodiesel, four-cylinder boxer engine that would be boosted with one electric motor on the front axle and two at the rear, with a plug-in hybrid system sourced from Toyota. It should provide a great mix of torque and fuel economy. A smaller flat-six engine would be a second powertrain option. Though the Viziv 2 concept only seats four, the production version would probably offer three rows.

Toyota, Lexus dominate KBB's Best Resale Value Awards

Toyota and Lexus stormed the 2014 Kelley Blue Book Best Resale Value Awards, winning a combined 18 categories including best brand and best luxury brand. This marks the third year in a row that both automakers have won the Brand and Luxury Brand resale value awards. In all, Toyota won 11 categories and Lexus won seven.
Honda made a good showing, as well, winning two segments (Accord Plug-In Hybrid and Civic Si) and putting one car on the top-10 Best Resale Value list (CR-V). Chevrolet did even better, winning two segments (with the V6 Camaro and the Corvette) and placing three cars on the top-10-overall list (again, the Camaro and Corvette, plus the Silverado 1500).
The other winners came from Jeep, Dodge, Infiniti, Subaru and Audi. To give you a clearer picture of the Toyota and Lexus domination, their 18 mentions represents more than half of the 34 awards (including the top-10-overall list).