2011 Toyota Camry on 2040-cars

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Consumer Reports calls on Toyota to recall older Camry Hybrid models

Consumer Reports is calling on Toyota to issue an official recall of 178,000 Camry Hybrid sedans from model years 2007 to 2011, claiming that a pair of issues affecting the brakes are so dire they demand a more official action than what the company has undertaken so far.
The first issue, as CR tells it, relates to a clog in the brake-fluid reservoir filter, which if left untreated could lead to a number of dashboard warning lights. The "front brake assist could be temporarily lost," too, according to Toyota's own notice to dealers and owners of affected models. The company has issued a "service campaign" that will fit a new brake-fluid reservoir free of charge to any affected model brought to a dealer by June 30, 2017.
The other issue plaguing the fuel-sipping Camrys is being treated via a warranty extension, and focuses on the ABS brake actuator, a particularly expensive (both in terms of parts, at $1,000, and labor, around $3,000) item that is necessary for the anti-lock braking to function. There's also a related issue with the brake pedal's "stroke sensor," which like the actuator can lead to a very difficult-to-depress brake pedal. The warranty extension increases the coverage of the actuator to 10 years or 150,000 miles (whichever comes first).

Toyota Camry incentives and fleet sales cranked to keep sales crown, insiders worried

We've been watching for some time now as Toyota has piled more incentives on the hood of its Camry sedan, and Automotive News reports that the we're not the only ones with raised eyebrows. The current Camry hasn't even been on the market for two years, but the family sedan segment is more hotly contested than it has been in years. It's that high level of competition that has led the automaker to uncharacteristically add more money on the hood in order to assure it maintains its long-held title of America's Best-Selling Car, a mantle it has owned for a dozen years. It's ramping up fleet sales, too.
According to the analysts at TrueCar, Toyota has bumped incentives per unit every month this year, now totaling some $2,750 as of May, a 38-percent hike over this time last year. That's more spiff money than the segment's other best sellers, the Nissan Altima ($2,400), Ford Fusion ($2,300) and Honda Accord ($1,400), all of whom have actually decreased their incentive spend by 20- to 40-percent over the same period.
The ramp up in incentive spending and fleet sales has analysts concerned that Toyota will tarnish the Camry's historically sterling resale value. ALG pegs the 2013 Camry's current 36-month residual value at 54.4 percent, well ahead of the segment average's 50.9 percent (but shy of the Accord's 55.6 percent). However, analysts are concerned that as the current generation ages, their resale values will eventually plummet if incentives continue to increase as Toyota looks to keep the Camry's best-selling car crown going forward.

Toyota launches Pixis Space; first kei cars are Daihatsus in drag

Toyota has announced that it will unveil its first-ever kei car to be sold under its recently launched Pixis sub-brand. The vehicle, called the Pixis Space, will make its official debut in late September. Based on the Daihatsu Move Conte, the Pixis Space will be sold at Toyota dealerships through what the automakers calls "Pixis stations." Yes, seriously.
After Toyota's version of the Daihatsu Move Conte makes its debut, the Japanese automaker will launch a Pixis-badged Daihatsu Hijet truck and microvan in December. By the end of 2012, Toyota says it will launch a Pixis version of the upcoming Daihatsu e:S - a vehicle that returns 70.6 miles per gallon (U.S.) as measured under Japan's JC08 test cycle.
In case you weren't aware, Daihatsu - Japan's oldest manufacturer of automobiles - operates under the control of Toyota. In other words, these Pixis machines are simply badge engineering at the kei level.