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Toyota to ramp up Tacoma production in Mexico by 41%

The Toyota Tacoma may be getting on in age, but that isn't stopping the Japanese manufacturer from ramping up production at the pickup's Baja California factory. The Mexican plant will soon be home to another 300 jobs as it increases total capacity by 41 percent. The increase is slated for April 2015.
The move is a curious one, considering the Tacoma's age and the fact that General Motors is preparing what, on the surface, appear to be two very competent challengers. The factory increase could be in preparation for the 2016 Taco (spy photos shown above), which is expected to represent a significant overhaul of the long-serving truck.
Toyota's decision to increase capacity could also be due to the factory building freeze implemented by President Akio Toyoda, according to Automotive News. Toyoda put a hold on new factories until 2016, asking executives to squeeze as much production as possible out of remaining factories before bringing any additional facilities online.

Toyota, Ford and Honda again top Consumer Reports Car-Brand Perception Survey

Consumer Reports has released its annual Car-Brand Perception Survey, and the list looks awfully familiar. The top six brands are identical to last year's results, with Toyota, Ford and Honda continuing to occupy the podium. All told, Toyota walked away with 133 points, putting it 15 ahead of second-place Ford. Honda jumped 26 points this year, narrowing Ford's lead to just four points in total.
Consumer Reports polls buyers from across the country on how they see multiple brands in seven categories, including quality, safety, value, performance, design/style, technology/innovation and environmentally friendly/green. Researchers then combine the findings to come up with the total brand score.
While value and performance remain important to buyers, CR found quality and safety are still on top when it comes to significance. Scion and Mitsubishi found themselves at the bottom of the pack with the worst score of all, tied at just six points. Ram, Fiat and Mini filled out the lowest five with scores of seven, eight and 10 points, respectively. You can read the full press release below for more information, or head over to the Consumer Reports site.

Vote to unionize Toyota Canada plant faces delay

Volkswagen isn't the only automaker with high-profile unionization efforts afoot at one of its North American factories. Unifor, Canada's largest private-sector union, is attempting to organize Toyota's factories in Ontario, reports Reuters. A vote was originally set for next week, but Unifor has apparently found more workers eligible to vote, delaying the proceedings. It hasn't rescheduled the ballot yet, but claims there are 7,500 employees with the right to vote, with over 3,000 having already signed union cards.
Toyota is pushing against organizing, saying that workers already have a payment and benefits near the top of the industry, and noting that it has never laid off a permanent employee in Canada. Unifor has reportedly countered by saying that about a quarter of the workforce is operating under a temporary contract, which receives lower benefits.
The automaker has three factories in Ontario - two in Cambridge and one in Woodstock. To form a union, a majority of eligible employees must vote to join Unifor. If successful, they would be the first wholly owned Toyota plants in North America to be organized. Previous attempts to unionize the Japanese automaker's Canadian factories in 2001 and 2008 failed due to lack of support.