2008 Suzuki Forenza on 2040-cars

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Incentives aid smooth Suzuki wind down

American Suzuki is continuing to offer buyers substantial incentives even as the company winds down operations. Those looking to nab a new Suzuki vehicle will find rebates of between $500 and $2,000 and zero-percent financing for up to 72 months as dealers look to liquidate inventory following the automaker's filing for Chapter 11 bankruptcy protection last month. The strategy is working so far. Last month saw Suzuki sell a total of 2,224 vehicles, up 22 percent compared to the same time period in 2011. The Japanese manufacturer says it will continue the incentives through December.
Suzuki had around 5,000 units in dealer inventory in the US when it went into bankruptcy protection, with an additional 1,500-1,700 vehicles headed to dealers at that time. The company says it will continue to honor warranties moving forward using its current dealer network. Most of the dealerships will become Suzuki service and parts stores after American Suzuki shutters car sales in the US.

Japanese motorcycles moving into forced induction

While turbocharging and supercharging may be nothing new in the automotive industry, motorcycle engines are almost always naturally aspirated. But even that's beginning to change. At the Tokyo Motor Show last week, two major Japanese companies showed off new forced-induction motorbike engines.
Kawasaki rolled in with a supercharged four-cylinder motorbike engine. It offered little in the way of details, disclosing only that the turbine blades were developed in-house to withstand the heat and vibration of spooling up at motorbike speeds.
Suzuki is taking a different approach, however. Its Recursion concept bike packs a turbocharged 588cc two-cylinder engine with a turbocharger and intercooler. The compact package churns out just under 100 horsepower and 74 pound-feet of torque, packaged into a motorbike that weighs just 384 pounds dry.

Remembering Suzuki of America... in commercials

American Suzuki Motors is leaving us, but as long as the lights are on at YouTube, its commercials will stay behind to remind of the times we shared. We dug up nine commercials - sort of like a Time Life infomercial for an entire brand - and among the starring actors are the X-90 improving the 90s with the help of a Pez dispenser, the Peter Pan-ish Sidekick, Optimus Prime getting his pipes all smoked up over the 1987 Samurai and an XL7 that would have sold in the millions if its commercial were even half true.
We've also included a remarkably oddball eight-minute featurette/commercial about a giant Suzuki Swift. You'll find the retrospective in the videos below. Enjoy.