2008 Porsche Boxster Roadster on 2040-cars

Auto blog

Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Production Porsche 918 Spyder images leak out of Chinese patent office

A few images of what looks to be the production Porsche 918 Spyder are here to say hello, courtesy of a patent office in China. If these provide an accurate look at what the hybrid supercar will look like, there are a few differences between it and the latest examples of the pre-production prototypes our spy shooters have seen.
The jerry-rigged turn signals inside the headlight enclosures and on the front fenders on the prototype are replaced with more polished units inside the headlamps located underneath the main beams. Behind that, the door handles have been swapped from horizontal latches on the door to vertical openings located just behind the door shutline.
We've also seen a Martini-liveried version of the 918 Spyder that has extra carbon elements that don't appear on this car. It was at the Nürburgring with carbon lips on the front fenders and another carbon element that hung from the rear fenders and ran down to the rear diffuser. When we saw the car on our Deep Dive piece, the front lips were gone but that rear piece remained, and we can't tell from the brochure and options sheet that we've seen so far what it comes with. The wheels from the concept and the green brake calipers, minus the polycarbonate covers, should be the standard fitment while the ten-spoke magnesium wheels will be a 29,750-euro (about $39,000 US) option.

Amelia Island 2013: Porsche 911 swarms the field marking 50 years of rear-engine goodness

Perhaps one of the most iconic sports cars in the world, it was no surprise that the Porsche 911 showed up in numbers to the 2013 Amelia Island Concours d'Elegance. Although the original 911 launched 50 years ago, the original and current models are instantly recognizable as 911s, and since the 911 has a storied racing background, there were probably just as many racing versions of the coupe as there were street-legal versions.
As the show's 2013 honoree, one of the prime racing examples was a 1970 Porsche 911 S raced by Sam Posey. There were so many cars in attendance, we didn't know where to look, but a 1985 911 Speedster concept and a Porsche-owned, rally-ready 911 Type 953 were definitely among the more impressive standouts. As an added bonus, Jacksonville-based Brumos Porsche had many of its classic racecars on display including a beautiful 959.