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McLaren boss' exclusive Porsche 935 Street is worth three 911 Turbos

McLarens may be exclusive, but there are still hundreds - if not thousands - of people out there who can say they own one. Mansour Ojjeh is one of them, but he doesn't just own a McLaren - he owns McLaren. As in, the company that makes the racing and exotic supercars. Or 25 percent of it, anyway. As the head of Techniques d'Avant Garde, Ojjeh is one of the British outfit's largest shareholders, previously having owned Heuer watches (before selling it to luxury giant LVMH) and engineered Porsche's most successful foray into Formula One - winning the world drivers' championship three times in a row and the constructors' title twice with Alain Prost and Niki Lauda behind the wheel of McLarens with Porsche engines developed and branded by TAG.
In short, he probably could get any McLaren he wanted at the drop of a hat, but also had strong ties to Porsche in the 80s, and this is the car he wanted. It's called the Porsche 935 Street, and it's the only one ever made. Inspired by the 935 racer that won Le Mans and over 120 other races, Ojjeh contracted Porsche Exclusive when it was still in its infancy to make him one for the road. So they took a 930 bodyshell, slotted in the 3.3-liter turbo flat-six from the 934 but cranked output up to 375 horsepower, and gave it the brakes, suspension, BBS wheels and wide-body aero from the 935 racer. They painted it a deep metallic red and trimmed the interior with cream leather and wood veneer.
When all was said and done, a total of 550 modifications were performed, detailed on a seventeen-page invoice and costing as much as three new 911 Turbos at the time. Ojjeh only put 12,000 miles on the odometer, running up and down the French Riviera, and has now put it up for sale at the upcoming Bonhams auction at Spa where it's tipped to fetch upwards of 300,000 euros - equivalent to $410k at today's rates, or, once again, the price of about three new 911 Turbos.

Porsche Panamera gets new diesel in time for Frankfurt

Diesel may not be the first thing that comes to mind when you think of Porsche, but in the European market - that vital one which Porsche calls home - diesels are indispensable. Particularly when you're trying to extend beyond niche sports cars and into the mainstream luxury sedan market as Zuffenhausen has with the Panamera. In fact, diesels account for 15 percent of Panamera sales worldwide (even though they're not offered Stateside), so to keep oil-burning customers happy, Porsche has announced a series of upgrades.
Set to be unveiled in the flesh at the fast-approaching Frankfurt Motor Show, the new Panamera Diesel packs 300 horsepower. That's 50 hp (or 20 percent) more than the model it replaces, significantly dropping the 0-62 sprint from 6.8 seconds to 6 flat, and raising top speed from 152 miles per Autobahn-crunching hour to 161. While they were at it, Porsche's engineers also fitted the rear differential with torque vectoring (previously reserved for gasoline-burning models) and retuned the transmission and suspension.
You can delve into the press release below for all the details - including the new model's improved towing capacity! - but the reality, for better or worse, is that the Panamera Diesel isn't offered here. So if you've been celebrating Labor Day (or even Labour Day, for our friends to the north) like we have, don't go looking for it at your local dealer, who will have only a Cayenne Diesel to show you instead.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.