Porsche 911 Carrera on 2040-cars

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Porsche Fire and Ice is chilling art born of flames

Porsche held a contest inviting ten filmmakers to riff on the tagline for the Panamera, "Thrilling Contradictions," in a 60-second film. The winner was an entry called Fire and Ice by director Ross Cohen, a concept that uses just those two elements in a premise as simple as it is rewarding. For his efforts, Cohen will receive a trip to the Chicago International Film Festival, and you might see the short in the pre-movie advertisements in a theater served by Spotlight Cinema Networks.
Porsche did this kind of thing just two years ago, when it asked filmmakers to illustrate the idea of "Everyday Magic". The winner of that contest, Michael Korbel's It's a Magical Life, followed the journey of a young man to husband and father from the perspective of the trunk of a 911. You'll find that video as well as Fire and Ice below.

Porsche Australia price cuts in excess of $36,000 irks customers

Have you ever gone to the store, only to become irked after learning that the new [*insert widget here*] that you bought just last week has gone through a price drop? If you're particularly thrifty, even if it's only a couple of bucks, you probably brought in your receipt to see if the store would issue you a credit for the difference. Now, imagine that the widget in question isn't a minor purchase, it's a Porsche - and the price drop isn't just a few bucks - it's thousands.
That's the unhappy scenario that recently faced a number of Australian luxury car buyers and the uncomfortable conversation awaiting the German automaker. According to GoAuto, Porsche Australia recently whacked up to $36,000 off the price of its models in order to jumpstart sales Down Under - the Panamera range itself saw cuts between $5,500 and more than $36,000. The aggressive price cut was a strategy designed to drive sales of more than 3,000 cars locally, a yearly goal originally set for 2018, but now hoped for as early as 2016.
Australia is known for its comparatively high car prices, so the dramatic price cuts were undoubtedly welcome news to potential Porsche shoppers. However, around 50 existing customers were understandably agitated by the reductions because they purchased their cars just before the adjustments took effect. Not only did they stand to lose out on the deals, they also had good reason to fear that their new cars' residual values would take a beating.

All Porsche 911s to get turbos in 2015?

Currently, Porsche builds two turbocharged 911s - the Turbo and the Turbo S (and their cabriolet counterparts). The rest of the 911 range, meanwhile, is motivated by either 3.4- or 3.8-liter flat-sixes of varying outputs. This clear separation could be set to change in the very near future, though, as rumors continue to swirl that Porsche's rear-engined range could switch exclusively to turbocharged power.
This time, it's Car projecting that the 911 range will go turbocharged as part of a mid-cycle refresh, with the base Carrera's 3.4-liter dropping to 2.9 liters and adding an iron lung, bumping the entry level 911 up to 400 horsepower. Yes, a 400-horsepower, entry level 911. The Carrera S, meanwhile, will retain its 3.8-liter engine, but will also benefit from turbocharging, increasing output to 530 horsepower and 520 pound-feet of torque. So basically, it sounds like the current, 520-hp 911 Turbo will become the next Carrera S.
What does that mean for Porsche's traditional high-performance models? Well, it's a safe bet that the Turbo, Turbo S and eventual GT2 will be producing seriously huge power figures. Based on pure speculation, we wouldn't be shocked to see a 600-hp Turbo, with the S and GT2 increasing output markedly from there.