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Mini apologizes with chocolate rose after spamming customer's inbox

If you're a manufacturer, there are only so many ways you can say "sorry" after your automated e-mail system goes berzerk and spams everyone on your mailing list with hundreds of the same message. Mini recently found itself in that very spot, and rather than respond with a sheepish mea culpa, the company's PR team took a different tack by sending owners a very unique gift box. How unique? Inside, one owner found a set of chocolate roses, a roll of duct tape and a genuine can of Spam.
In an accompanying note, the company said it hoped the sweets would help patch things up between the company and the victims of the e-mail barrage, but in the event that wasn't enough to do the trick, the duct tape was there to help out. And the can of Spam? That tagged along just for stress release. Apparently the canned meat is squeezable. We wouldn't know. You can check out full photos of the gift box here.

2015 Mini Cooper stuns crowd, itself [w/videos]

Remember the Mini Rocketman concept from 2011? While we were really, really hoping for a production version - a properly mini Mini - that never happened. And it won't. But what we are getting is a whole lot of that showcar's styling cues applied to the third-generation Mini Cooper hardtop, a model making its debut here at the LA Auto Show. And while from most angles, the new Mini is as cute as ever, we just can't quite warm up to that face - or that huge front overhang. The car simply looks like a frightened goldfish (that yellow paint isn't helping, either).
The car simply looks like a frightened goldfish (that yellow paint isn't helping, either).
It should probably be pretty nice to drive, though, with the base Cooper using a new turbocharged 1.5-liter three-cylinder engine good for 134 horsepower and 162 pound-feet of torque. Friskier Cooper S models get a healthy power increase, their 2.0-liter turbo engines putting out a full 189 hp and 207 lb-ft, with both engines are mated to either a six-speed manual or automatic transmission.

Mini lineup could expand to include up to 10 models, still no hope for Rocketman

During an event in Ponce, Puerto Rico last week where Mini introduced members of the media to the 2013 Paceman and John Cooper Works GP, product planners discussed that the brand's lineup could expand to eventually include up to 10 bodystyles. Currently, the Mini range consists of seven models: the Hardtop, Clubman, Convertible, Countryman, Coupe, Roadster and Paceman.
Speaking to members of the media, David Duncan, Mini USA sales manager, said that these new models could fall into a range of niches - "any segment that makes sense for a small car." No specific vehicle classes were discussed, but Duncan stated that the possibilities are endless, "as long as we're the smallest player in any segment."
Well, nearly endless. We've been hoping that Mini would re-think its decision to nix plans to create a vehicle smaller than the Hardtop - a notion previewed by the excellent Rocketman concept (shown above) from the 2011 Geneva Motor Show - but the automaker once again stated that this is absolutely off the table. In order to create a vehicle of the Rocketman's size, a completely new platform would have to be engineered (that's expensive), and while Mini has looked into acquiring existing architecture from another brand, parent company BMW has reportedly put the kibosh on such an act. If a Rocketman is ever to be born, BMW/Mini will do it on its own, and right now, that simply isn't in the cards.