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2015 Mercedes C-Class order guide leaked

We may not have an official starting price for the 2015 Mercedes-Benz C-Class, but as of right now, we can tell you about all the options for the eagerly anticipated new luxury sedan.
Benz Report has the entire order guide for the C-Class, with breakdowns from package pricing to how many different colors, wheel designs and lighting configurations will be available when the new model hits dealers later this year. As we mentioned in our initial review of the C-Class, there will be a pair of engine options, with the now familiar 2.0-liter, turbocharged four-cylinder available in both rear- and all-wheel-drive configurations and a 3.0-liter, twin-turbocharged V6, which can be had in all-wheel drive, only.
From there, though, the available options are impressive. Much like it does on the current car, Mercedes is offering a pair of packages that sort of define the entire car. With the C300, buyers will have the choice of either a Sport or Luxury package in addition to the base trim, while C400 buyers are limited to the Sport model.

Next Mercedes-Benz C-Class to get diesel, hybrid versions

Mercedes-Benz is planning a more aggressive product strategy for its next-generation C-Class range. "We were fighting the 3 Series with two arms tied behind our back, and now we will change that," Steve Cannon, the automaker's US CEO, told Automotive News in a recent interview.
In addition to offering more body styles of the new C-Class, AN reports that the revamped Mercedes will also be offered here with hybrid and diesel powertrains. Currently, the C-Class comes in coupe and sedan variants, with only gasoline engines. The BMW 3 Series, however, is available as a sedan, coupe, convertible and wagon, and offers buyers the choice of gasoline, diesel (the upcoming 328d) or hybrid power.
Mercedes-Benz will show the next-generation C-Class at the 2014 Detroit Auto Show, with sales of the US-built sedan following in August. Coupe, convertible and hybrid models will follow in early 2015, and while diesel and all-wheel-drive versions are planned, no specific timetable has been released regarding availability.

Is Audi getting complacent and suffering from brain drain?

The argument is made in a Reuters article: Audi is falling behind other luxury brands, such as Mercedes-Benz and BMW, due to a lack of research-and-development spending and "brain drain," or the migration of top executives and R&D chiefs to other parts of the Volkswagen Group. Reuters notes that Audi's current R&D chief is the third in 16 months.
Audi, which contributed to 40 percent of VW Group's $11.6 billion in profit the first nine months of the year, is delivering cars at a record pace: 1.31 million were delivered from January to October 2013 versus BMW's 1.35 million. Yet Audi, Reuters reports, doesn't have a halo car akin to BMW's new electrified i3 and i8 or an answer to Mercedes' plug-in-hybrid S-Class, and the R&D spending at Audi is less than BMW and Mercedes by a fair margin. It's noted in the article, however, that Audi benefits from other R&D spending within VW Group.
Reuters mentions that BMW "trumpets its new 'i' series" and the new Mercedes CLA and GLA ranges are winning "rave reviews" as part of its argument that Audi's recent lack of technological innovation could hurt future sales. Those cars do pack tons of new technology, some of which are firsts for mainstream production cars. But last time we checked, the i3 could be causing BMW's stock to slide, the CLA isn't receiving the rave reviews that Reuters would have you believe and the GLA hasn't been reviewed yet.