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Mercedes making aggressive plans for Chinese market

Mercedes-Benz is preparing a major product offensive to counteract lagging sales in the Chinese market, aiming 20 new or updated models at the People's Republic in the next two years, according to a report by Reuters. The plan is part of MB's so-called 2020 Initiative, which will see the Stuttgart-based manufacturer dump 2 billion Euros ($2.67 billion) into its Chinese market vehicles in a bid to boost sales to 300,000 units by 2015.
Were it to succeed, China would become the largest market for the Silver Arrow, outpacing Germany and the United States. Leading the charge will be the redesigned E-Class, which is set to launch in China this week. That will quickly be followed by the S-Class, and eventually by the GLA-Class in 2014.
Mercedes has struggled in China, especially relative to its German competition, BMW and Audi. Where Mercedes saw a mere four-percent increase in 2012 sales to 206,150 units, Audi was up a staggering 32 percent, while BMW's numbers jumped 41 percent. While some voices, according to Reuters, accuse Munich and Ingolstadt of boosting their numbers through hefty incentives, the fact remains that Mercedes was just walloped by its competitors last year.

X1, 3 Series power BMW back into global luxury autos sales lead

BMW managed to eke ahead of Audi for the global luxury sales crown in February. According to Bloomberg, BMW saw deliveries swell by 7 percent in February, besting the 3.2 percent jump enjoyed by Audi and giving BMW a 407-unit delivery lead over its rival last month. Mercedes-Benz, meanwhile, continued to falter, with the brand selling some 37,229 fewer machines than BMW, whose factories are running at full capacity to keep up with demand. Models like the X1 (shown above) enjoyed a sales increase of 40 percent in February while the company's bread-and-butter 3 Series jumped by 26 percent.
Mercedes-Benz hopes to stem its continued market share loss with the addition of the entry-level CLA sedan to its portfolio in April. The company is set to roll out an updated version of its cash-cow E-Class at the same time, and a new-generation S-Class will follow along shortly thereafter. Meanwhile, the company is increasing production to meet demand for its A and B-Class models.

Autoblog drives to the Arctic Circle

In Which Mercedes' Sprinter Becomes A Long-Distance Sherpa
In the wintery wilds of northern Alaska, even the cute little critters want to kill you.
As I am about to nod off on my long leg flight from Minneapolis to Anchorage ahead of driving to the Arctic Circle, the friendly twenty-something Alaskan knitting furiously in the seat next to me pauses and says, "When you're driving up there, don't open your windows." In the dead of winter? I hadn't planned on cruising alfresco, but her warning to keep the glazing snugged against the weatherstripping is one I would take to heart. She continues: "If you leave 'em open, a fox is liable to jump right in. There are lots of rabid foxes up there, and they leap into your car and just Go. To. Town." And here I was, thinking that a curious bear or maybe an ill-placed moose in the road was going to be my biggest potential four-legged threat. In the wintery wilds of northern Alaska, even the cute little critters want to kill you.