2012 Mazda Mx-5 Miata Sport Convertible 2-door 2.0l on 2040-cars

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Mazda planning 'aggressive' dealer shakeup

Mazda has set an ambitious goal of selling 400,000 units by the end of the 2015 Japanese fiscal year in March 2016, and to do that, it's going to need to take some aggressive action. That means that underperforming members of its 637-showroom strong dealer network are about to get the axe.
The purge won't just be limited to dealers that aren't performing, though. Mazda will seek to consolidate poorly located dealers and build new showrooms in better locations. It still isn't clear how many dealers are being targeted or at what point Mazda would end its cull.
This consolidation of dealers is all part of a one-two punch for the Japanese brand, that will also see increased marketing efforts in 35 key areas. Of those markets, Mazda is placing a special emphasis on New York and LA, although there's not much mention of what other regions are being looked at.

Mazda CX-5 in auto-brake accident on Japanese test drive

As we slowly march towards a world where our cars will drive for us, there will be mishaps. Systems will act up, not behave has intended or we'll simply forget to turn them on. We all remember when Volvo tested the S60's City Safety system. Now Mazda has had an issue of its own.
During a test of a Mazda CX-5's Smart City Brake Support on a dealership lot in Japan, a prospective customer and a dealership employee were injured when they hit a urethane barrier used for testing the system. According to Bloomberg, which spoke with the Saitama Prefectural Police, the impact with the barrier left the customer with an injured neck while the dealership employee suffered a fractured arm. Considering the injuries, we imagine this wasn't a small barrier.
"For any safety function, it's impossible to be 100-percent free of accidents. These technical functions aren't always the easiest to understand," IHS Automotive auto parts analyst, Hiroshi Ataka told Bloomberg.

Mazda3 celebrates 10 happy years

Mazda is on the cusp of unveiling an all-new Mazda3, but the compact will mark an important milestone before that happens. The very first Mazda3 rolled off of the assembly line on June 25, 2003. A decade later, the little car has snagged some 136 awards. The first generation sold 2.2 million units over the span of six years, and the second has smiled its way into the hearts of 1.4 million buyers since 2009. Mazda notes the machine even took the honor of being the top-selling passenger car in Australia in 2011 and 2012.
So, what will the future bring? The Japanese automaker is keeping the details to itself for the moment. From the spy photos we've seen, it looks as if the new design will fall under the company's new Kodo design philosophy. That same language brought us the perilously sexy Mazda6, and the new Mazda3 should be no less attractive. You can check out those photos here.
You can also read the full press release on the compact's 10-year anniversary below.