2013 Kia Sportage Lx on 2040-cars

Auto blog

2014 Kia Forte sedan priced from $15,900*

During our recent First Drive of the 2014 Kia Forte sedan, Kia revealed many of the sedan's specs, but left out pricing and fuel economy for its all-new compact sedan. With the new Forte set to hit dealerships soon, Kia has announced the starting prices for the sedan's two initial trim levels and released the fuel economy for the EX trim level equipped with the bigger engine. Marking a slight $500 jump in price over the current 2013 model, the 2014 Forte sedan will have a starting MSRP of $15,900 (*not including a destination charge of $800).
This price is for the base LX sedan with the 148-horsepower, 1.8-liter inline-four paired to the manual gearbox, but buyers wanting an automatic transmission will have to pony up an extra $1,500. Some of the notable features standard on the LX include Bluetooth and heated, power-folding door mirrors.
Stepping up to the EX trim level will run $19,400, but it also brings the peppier 2.0-liter direct-injected four-cylinder producing 173 horsepower and returning 24 miles per gallon in the city, 36 mpg highway and a combined rating of 28 mpg; Kia says these are EPA estimates, but the EPA's website does not yet list the 2014 Forte. Kia is still holding out on fuel economy for the base engine.

Supermodel Adriana Lima kicks off World Cup fever with Kia

Americans, it has been said time and time again, will never embrace soccer. Not when we have so many other sports (like baseball, basketball, hockey and American football) to watch, cheer on and follow. But if anyone can change minds, surely it's Adriana Lima. The Latin American supermodel - best known for being a Victoria's Secret Angel - is the lust-worthy centerpiece of Kia's campaign for the FIFA World Cup, taking place this year in her native Brazil.
Kia is sponsoring this year's international soccer championship, and is kicking off its campaign with two ads in which Lima does her best to convert Americans into futbol fans and players. Which seem like a losing battle to begin with, but the least believable part of it very well might be that an international supermodel like Adriana would be driving around in an Optima or Sorento and not in a Mercedes or Maserati convertible. Of course that doesn't mean we mind watching her try, and so can you in the pair of clips below.

Superman joining Kia's Justice League-themed fleet of vehicles

Kia is teaming up with the Justice League once again to create another show car that will be on display at the Chicago Auto Show. At the 2012 SEMA Show, Kia showed off various models inspired by DC Entertainment characters Batman, Aquaman, Flash, Green Lantern and Cyborg, but a Superman-themed Kia Optima Hybrid will roll into the Windy City for next week's show.
In the above drawing, we only get to see a small portion of this car inspired by the Man of Steel, but it will have the requisite red-and-blue paint scheme with Superman's shield on the hood (subtle, it is not).
The previous cars include the Batman Optima, Aquaman Rio, Flash Forte Koup, Green Lantern Soul and Cyborg Forte. All six cars were created to raise awareness for the "We Can Be Heroes" campaign, which helps families in eastern Africa affected by drought and famine.