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2015 Kia K900 proves Korea's other brand has arrived

Kia entered the US market in 1993 with the Sephia, a compact economy car you probably don't (want to) remember, and two decades later it has stepped on stage at the LA Auto Show to unveil a rear-wheel-drive, fullsize luxury sedan called the K900. The achievement here isn't the car itself, its handsome styling or the incredible value it might be (pricing has yet to be announced), but rather that no one thinks it's strange for this company that once sold us the Sephia to compete head-to-head with the best luxury brands in the world. It's a testament to what 20 years of hard work can do.
No one thinks it's strange for this company that once sold us the Sephia to compete head-to-head with the best luxury brands in the world.
As for the car itself, it does indeed have handsome styling. Kia's design language wears nicely on the K900's larger frame. The large, 19-inch, multi-spoke wheels keep that big body from looking disproportionate, and the all-LED headlights give the front end a suitably high-tech appearance that's required in this class of overachievers.

Superman-inspired Kia Optima Hybrid helps those affected by drought and famine in Africa

Kia, DC Entertainment and Super Street magazine worked as a team to develop this one-of-a-kind Superman-themed Optima Hybrid that made its debut at the Chicago Auto Show today. The joint effort is designed to raise awareness for DC Entertainment's "We Can Be Heroes" campaign, a charitable relief effort to bring help and hope to people affected by drought and famine in the Horn of Africa.
The metallic blue and red sedan, which thankfully manages to look better in person than it does in the pictures, is the seventh vehicle in a 10-month partnership between the automaker, comic book company and tuner as they build themed vehicles representing all of the Justice League heros. A yet-unseen eighth vehicle will be an amalgamation of all seven Super Heroes in one.
There is no mistaking the blue metallic finish with red chrome accents, or the world's most recognizable superhero's chest emblem glowing on the hood, but you have to look closer to see the Superman logo on the rear fascia and catch the red glow from the headlights. The theme has been carried into the cabin, where occupants will find custom upholstery and Superman's iconic shield on the seats and airbag cover. While the hybrid sedan's gasoline-electric powertrain remains untouched, the Optima features flared fenders, oversize 22-inch wheels and a height-adjustable suspension that is controlled from the cockpit. Read more in the official press blast below.

Kia GT4 Stinger concept headed for Detroit with 315 rear-drive horsepower

With reveals expected to include the 2015 Ford F-150, the new Chevrolet Corvette Z06 and the high-strung Lexus RC F performance coupe (among many others), there are plenty of vehicles we're looking forward to seeing at the Detroit Auto Show. But now, with a rendered teaser image and short press release that includes some savory details, Kia may have just hit the top of our list with its GT4 Stinger Concept. Not even looking at the above image (which you can click to enlarge), Kia managed to grab our interest with just one sentence in said release detailing the car's powertrain: "A turbocharged 2.0-liter that pumps 315 horsepower to the rear wheels."
This low, wide concept has the face of a Kia-fied Audi R8, but the previous teaser stated that the concept will be a 2+2 hatchback. There is little other information to go on, but we'll see the concept car live in just 10 days. Until then, scroll down for the brief press release.