2008 Kia Optima Lx Sedan 4-door 2.4l on 2040-cars

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K900 probably won't be last time Kia goes alphanumeric

This is part of an effort to ensure that the vehicle brand itself registers with consumers more than the model name.
The new Kia K900 luxury sedan stands as a four-wheeled flag in the ground of the financially fertile turf of the world's premium automakers. It's a bold move for a Korean manufacturer that was best known for inexpensive MSRPs and easy credit only a few years ago. The company has made sure it has the requisite trappings of premium motoring: indulgent size, rear-wheel drive, a powerful V8 engine, real wood trim and rich leather seats. It has also ensured the model has another important earmark of luxury - an alphanumeric name. These days, everyone from Audi to BMW to Cadillac to Lexus to Volvo rely on a jumble of letters and numbers to make up their model names. We've been told this is all part of an effort to ensure that the vehicle brand itself registers with consumers more than the model name.

Kia bringing updated Rio, Venga to Paris

The Rio may not be the most popular Kia in the United States - not by a long shot - but it was the brand's top seller globally last year. Little wonder, then, that although the current fourth-generation model was only introduced in 2011, the Korean automaker is already rolling out a facelifted version.
Set to be revealed later this week at the Paris Motor Show, the 2015 Kia Rio has been updated inside, out and under the hood. The front end gets a new grille, bumper and foglights, there's a new bumper around back, and a fresh array of alloy wheels ranging in size from 15 inches to 17. There are also two new colors on offer, and the interior has been updated with a new center stack and chrome trim.
Powertrain options depend on local market demands but range from 74 horsepower to 107, driving the front wheels through a five- or six-speed manual or four-speed automatic and available with stop/start ignition. The updates were announced for the European-spec model; we're waiting for confirmation on what, if any, of these revisions will reach US showrooms, so watch this space.

Pope Francis chauffeured around Korea in a Kia Soul

Korea is not without its domestic automobiles that would be suitable for transporting a visiting head of state: the Hyundai Equus comes to mind. Failing that, a Genesis sedan would do the trick. Maybe even a Kia K900 or a Renault Samsung SM7. But those familiar with Pope Francis and his taste in transportation won't be surprised that His Holiness has chosen something decidedly more modest for his visit to South Korea.
Instead of a more luxurious sedan, the Bishop of Rome has elected to be driven in a Kia Soul, giving the high-roofed hatchback a bigger boost (in the Catholic world, at least) than any quantity of animated hamsters ever could.
The Soul, which was likely reinforced somewhat if the Swiss Guard got its way, was ready for the Holy Father upon his arrival. Francis slid into the back, rolled down the window and waved back at the welcoming party, including President Park Geun-hye. The Pope will reportedly be driven around in the Kia over the course of his five-day visit.