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Jos? Mourinho shares his fear in Jaguar F-Type R Coupe spot

Jaguar is in the middle of an image makeover. It wants people to know that it makes more than just big, comfy luxury cars. Underneath that there is an edge. In its recent ads, the company wants to be associated with a more tailored, witty form of villainy. The next step is showing that it's also fearless.
Many Americans might not be familiar with José Mourinho, but he's one of the premier soccer, or football, coaches in the world. He's nicknamed "The Special One." Mourinho worked his way up from an assistant coach to lead small teams but eventually took over international heavyweights like Real Madrid and Chelsea.
In a new ad for the Jaguar F-Type R Coupe, Mourinho talks about what it means to be afraid. You might think such successful people overcome their fears, but successful men are driven it, he claims. But being scared doesn't make a man weak - it makes him dangerous. Scroll down to understand what Mourinho is talking about and get an earful from the wonderful exhaust of the R Coupe.

Jaguar builds F-Type to support Tour de France team [w/video]

The Tour de France is typically a two-wheeled affair, dominated by cyclists yearning to capture the prestigious yellow jersey. While the 2014 event winds its way through Europe, Stage 20 will see an altogether different conveyance wind along the route between Bergerac and Périgueux - the Jaguar F-Type Coupe.
As part of its partnership with the British cyclists of Team Sky, Jag has enlisted its new Special Operations division to build a one-off F-Type Coupe, based on the 550-horsepower, supercharged R model.
SpecOps has removed the rear glass and come up with a creative solution to mount a pair of Team Sky's racing cycles in the back. Aside from that upgrade, the cabin boasts new upholstery in the colors of Team Sky's traditional livery. A separate power supply has been established below the bikes in what's left of the trunk, which provides juice for a set of radios and microphones, so that the team's director can communicate with the riders.

Jaguar C-X17 resurfaces in China with gold finish, five-seat cabin [w/video]

Some concept cars make the rounds of the auto shows and are then retired. But a number of automakers are showing that a fresh coat of paint can go a long way towards rejuvenating a show car and giving it a new lease on life - at least as far as the auto show circuit is concerned. Lexus did that recently with the LF-LC concept, initially unveiling it in red at the 2012 Detroit Auto Show, then repainting it a dark shade of blue for the subsequent shows in Australia and LA. Mini did the same with the Rocketman concept. And now Jaguar has done it again with its C-X17.
Initially unveiled in electric blue at the Frankfurt Motor Show, Jaguar then rolled the crossover out again in liquid silver for the Dubai Motor Show earlier this month. Now the concept is back again at the Guangzhou Motor Show in China with a fresh coat of rose gold.
Looking decidedly more luxurious than the previous iterations, this gilded C-X17 concept also bears another change: while the previous versions featured a four-seat cabin, this one has been redone with a more conventional five-seat configuration that more buyers would likely go for. It's also got a new interactive infotainment system and another system that warns passengers of pedestrians or cyclists approaching from the rear before they open the door. Check it out in the high-res image gallery above and the video clip below for a closer look.