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General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

GM 6.2L EcoTec V8 rated at 21 mpg by the EPA

General Motors is already laying claim to best-in-class power for its new 6.2-liter V8 that will be offered in the 2014 Chevy Silverado and GMC Sierra this fall, and now it has released fuel economy numbers for the big engine. Available as an option on the Silverado LTZ and High Country (shown above) models as well as the the Sierra SLT and Denali trims, the 6.2L EcoTec3 V8 will return 15 miles per gallon in the city and 21 mpg on the highway on rear-wheel-drive trucks; these numbers drop by one mpg each on four-wheel-drive models.
These estimates are in addition to the engine's 420 horsepower, 460 pound-feet of torque and max trailering capacity of 12,000 pounds, and considering all that power it's not terribly far away from the fuel economy of GM's equally new 4.3-liter V6 and its rating of 18 mpg city and 24 mpg highway. This announcement comes just days after a report indicated that GM is unable to keep up with the demand of the 5.3-liter V8 in the fullsize Chevy and GMC trucks due to supplier issues. GM's official press release for the 6.2-liter V8's fuel economy is posted below.

GM pushing back on proposed pickup and SUV brake recall [w/poll]

Through the first six months of 2014, General Motors has recalled 29 million cars and trucks in 54 different actions. If your author's notoriously sketchy math is correct, that'd work out to one recall every 3.5 days (as of this writing). GM is actively fighting to make sure there isn't a 55th recall, though.
Safety critics, including perennial nemesis Clarence Ditlow of the Center for Auto Safety, are calling on GM to recall a further six million pickup trucks and SUVs in northerly climes due to corroding brake lines caused by the use of road salt. There is a catch, here, though ­- the vehicles in question are over 10 years old, and include the 1999 to 2003 Chevrolet Silverado, Suburban and GMC Sierra, as well as the 2000 to 2003 Tahoe and Yukon (shown above).
GM issued the following statement on the matter, obtained by CNN Money: