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Alan Mulally talks about why Ford's Falcon had to die

When Ford made the decision to end production of the Falcon sedan and Territory CUV in Australia, it wasn't a popular move Down Under. The large, four-door Falcon had been in production for 50 years, and while Ford has reaffirmed its commitment to the Australian market, it's understandable that some people still aren't all that crazy about the Blue Oval's decision.
Speaking to CEO Alan Mulally after Ford's Go Further event in Sydney, Australian site Go Auto reports that the decision was not one made lightly, and that the automaker is doing everything possible to respect the Falcon and Territory's "stakeholders." It's an interesting piece that shows a softer side of a corporation, while demonstrating that Ford is doing everything in its power to make the end of production as smooth as possible for all parties.
Head over to Go Auto for the full series of remarks from Mulally, and then let us know what you think of Ford's handling of the Falcon and Territory discontinuations, in Comments.

Project Ugly Horse: Part V

The Slippery Slope
I've had a healthy appreciation for cars that stop since one truly unfortunate incident with a runaway 1971 Lincoln Continental.
It's funny how quickly a party can turn from, "We're all having blast" to "What happened to the front of the house, and how many stitches do you think this is going to take?" Standing in a Mustang salvage shop in Kodak, Tennessee, I couldn't help but feel I had strayed into the latter territory with Ugly Horse. There was a supercharged 5.4-liter V8 plucked from a rear-ended Cobra sitting off to my left. The shelves were lined with second-hand Roush and SVT components galore, but I couldn't stop staring at a set of rotors with the approximate diameter of my chest.

Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.