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Ford only automaker to make 2012 Buzz Rankings, Toyota most improved

Ford landed itself a spot among the top 10 brands in the 2012 Buzz Rankings. The annual index scores 1,100 brands in 41 categories to determine which nameplates had the most positive buzz throughout the year.
For the third year in a row, Subway took the top honors overall with a score of 40.3, and Ford was the only automaker to break into the top 25 by earning a sixth-place finish overall. The manufacturer earned a score of 32.1 points, which was enough to push it up one spot from the 2011 Buzz Rankings. Honda managed 21.2 points overall, which is still well behind 25th-place Kohl's at 26.5 points. Toyota, Volkswagen and BMW all round out the top five automakers.
The 2012 Buzz Rankings also keep track of which brands improved the most over the past year, and this year, Toyota was the manufacturer with the largest leap forward. The Japanese automaker jumped from just 14 points in 2011 to 20.5 in 2012. Chrysler, Kia, Dodge and Volkswagen all saw sizable steps forward as well. Be sure to head over to the Brand Index site for more information.

Ford F-Series Super Duty prototype reduced to smoldering mess of aluminum and steel [UPDATE]

The most important bit of information you need to know after looking through our high-res gallery of images depicting a prototype 2016 Ford F-Series Super Duty pickup truck burning to the ground is that nobody was hurt. There were two engineers inside the vehicle when it caught fire, and both exited to safety.
That's the good news. The bad news is that the truck, which appears to have been testing in Death Valley, appears to be a total loss, minus, of course, whatever information Ford can glean from the conflagration - particularly tracing it back to its root cause. Besides that, we're also expecting the body of the next Super Duty to be hewn from aluminum, as is the case with its smaller brother, the brand-new F-150. Note the little aluminum droppings littering the roadway as apparent proof of that.
Our spy photographers report that it took just 21 minutes for the F-Series Super Duty to burn completely to the ground. The fire appears to have started in the driver-side front wheel well, spreading to engulf the entire front end in three minutes. We can't confirm the source of the blaze, but we're curious if the car's black vinyl cladding, meant to obscure the secrets within, contributed to the fire.

Ford's Explorer-based Police Interceptor to get 365-hp EcoBoost option

Speeders beware, the police are going to be getting quite a bit faster. Ford has just announced that it will be offering its 3.5-liter, twin-turbocharged, EcoBoost V6 in the Explorer Police Interceptor. The new engine will be joining the existing 3.7-liter V6. The 365-horsepower, 350-pound-foot mill should be familiar to consumers as the powerplant that's found in the Ford Taurus SHO (and its LEO equivalent, the Taurus Police Interceptor) and the Ford Explorer Sport. It should also provide quite a kick in the pants to officers used to the naturally aspirated 3.7 and its 304 ponies and 279 pound-feet of torque.
The move to the more potent powerplant was born out of all the equipment officers need to carry on a day-to-day basis. These days, there's so much stuff that police need on a regular basis, that there's a genuine market for a faster Police Interceptor Utility, as it's known officially. The Explorer-based cruiser has already accounted for 68 percent of Ford's LEO sales in 2013, and that's with just the 3.7, and we'd only expect that number to increase once the twin-turbo, 3.5-liter V6 is available. Ford won't offer up any indication of what the take rate will be on the new engine, but we're guessing it'll be fairly high.
The success of the Explorer PI couldn't have come at a better time for Ford. The decision to end Crown Victoria production was not a popular one with police, and combined with Chevrolet and Dodge diving into the LEO market feet first, Ford hasn't been performing as well as it's wanted to. The Explorer has been helping it turn around, though. And with the inclusion of the EcoBoost, Ford also has a legit competitor for the Chevrolet Tahoe on the big utility side of the police market.