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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Ford wins second consecutive Engine of the Year with 1.0L EcoBoost [UPDATE]

For the second year in a row, Ford has taken top honors in International Engine of the Year voting. As was the case last year, it is Ford's 1.0-liter EcoBoost engine that earns the automaker the accolade, achieving the highest-ever accumulated score in the 15 years that the award has been handed out.
A panel of 87 automotive journalists from 35 countries are responsible for choosing the world's best engines, and this is only the third time an automaker has managed back-to-back victories. Voters were impressed by the "Baby EcoBoost" engine's power output - 123 horsepower between 1,400 and 4,500 rpm, 148 pound-feet of torque from 1,400 to 4,000 rpm - and its compact size; Ford has demonstrated that the package is small enough to fit in the overhead bin of a passenger airplane.
Currently, the 1.0-liter EcoBoost is offered in the European Fiesta, B-MAX, Focus, C-MAX and Grand C-MAX, and Ford plans to put the engine in the Transit Connect, Transit Courier, Tourneo Connect, Tourneo Courier, Mondeo and EcoSport in short order. In North America, the Fiesta will be the first vehicle to offer the 1.0L EcoBoost later this year.

Next Ford F-150 delayed for aluminum body panel issues?

The timetable for next-generation Ford F-150 may be in trouble if a report from The Truth About Cars is true. The next F-150 is slated to make extensive use of weight-saving aluminum in its body, but the aluminum alloy provided by suppliers hasn't met Ford's requirements in the earliest phases of pre-production, according to the report.
The F-150 represents a huge portion of Ford's profits and is the best-selling truck in the US, even in the face of increased pressure from cross-town rivals General Motors and Ram. While the current truck is treading water against its competition, we'd be lying if we said the F-150 weren't growing quite long in the tooth.
If production of the next-generation of the Ford cash cow, said to be based on the Atlas Concept from the 2013 Detroit Auto Show (pictured above), is delayed, it could be bad for Ford. Production at Ford's Dearborn Truck Plant is already set to be delayed six to ten weeks, missing an internal on-sale deadline of Memorial Day.