No Reserve 2001 Ford F-150 Xl Long Bed, 1 Corp.owner on 2040-cars

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Mulally wanted to kill Lincoln as late as last year, Fields vows to turn it around

Lincoln fans might want to give incoming Ford CEO Mark Fields a pat on the back for having a hand in saving the brand from the chopping block last year. He's among the people spearheading the rejuvenation of the division away from its stodgy image to appeal to younger customers.
According to two unnamed sources speaking to Bloomberg, CEO Alan Mulally was ready to kill Lincoln last year. Following the slow production ramp-up of the MKZ combined a with a costly ad campaign, Mulally was frustrated and openly suggested dropping the brand. However, Fields and Jim Farley, Ford's marketing boss, convinced the CEO that the brand was worth saving. They also created a plan to prevent similar problems for new models in the future.
It seems that one part of the strategy may involve waiting until new models are at dealers before starting a big ad campaign for them. Lincoln global director, Matt VanDyke, recently told Autoblog that the division is holding off on a full marketing push behind the new MKC crossover to prevent the supply problems that plagued the MKZ last year. Its big offensive begins in the fall when the CUVs are at all of the dealers and consumers are at home watching more TV. VanDyke also told Bloomberg that Fields, Farley and Joe Hinrichs, Ford president of the Americas, have more direct oversight over new product launches now.

Ford Transit Skyliner Concept is a Gulfstream for the road

If you are afraid to fly or just want to arrive at your ultimate destination in absolute comfort, then the Ford Transit Skyliner concept might be the perfect vehicle for you. Built by Galpin Auto Sports and based on a 2015 Transit, the van is basically a private jet on wheels. It even has a touch of Transformers about it with the ability to switch between four modes by pressing a button in a smartphone app.
Based on the long wheelbase, high-roof model with 487 cubic feet of cargo space and 6 feet, 9.5 inches of interior height, the Skyliner has movable captains chairs that shift around among four modes. In theater mode, the seats turn and recline to face a 52-inch retractable movie screen with 7.2 surround sound. For business, a motorized table unfolds, and the chairs gather around it. There is a mode for tailgating where the door opens four-feet wide, and, when traveling, passengers can recline back with footrests that extend for maximum comfort.
To make the ride even plusher, there is a satellite and media server to meet your entertainment needs, and there is even a built-in bar in the back. If this Ford had a bathroom, you could live in it. Of course, you would need to hire a driver to enjoy all the amenities in the back.

Ford, Samsung shack up to bring regen braking to non-hybrid models [w/video]

Ford must be desperate to get itself ready for the beach this summer because it is really trying to get into shape. Shortly after unveiling the Lightweight Concept that cut the weight of a Fusion down to that of a Fiesta, it's now the rest of the line's turn for improvement. The company is wrapping up a 10-year research project aimed at developing next-gen automotive batteries to improve efficiency.
Ford claims that 70 percent of its lineup will have stop/start tech by 2017. The key to this massive proliferation is its new dual-battery system that combines a lithium-ion battery with a lead-acid one and regenerative braking. The setup works by harvesting braking energy and converting it to electricity. When the vehicle stops, the engine shuts off, but the Li-ion battery has enough juice to keep the accessories running. The engine starts up again as drivers take their foot off the brake. The layout would mean less wasted gas while idling. It's already available on Ford hybrids and is somewhat similar to the i-Eloop capacitor-based system from Mazda.
The bigger challenge is tuning the regenerative braking right. While hybrid drivers may be a little more adventurous, when it comes to getting a hang of regen braking, conventional buyers might not be so open-minded. The systems have a tendency to be a little grabby at first and then taper off at very low speeds. Ford needs to make sure it's just right to avoid turning off buyers.