1998 Ford Club Wagon, No Reserve on 2040-cars

Auto blog

Mulally wanted to kill Lincoln as late as last year, Fields vows to turn it around

Lincoln fans might want to give incoming Ford CEO Mark Fields a pat on the back for having a hand in saving the brand from the chopping block last year. He's among the people spearheading the rejuvenation of the division away from its stodgy image to appeal to younger customers.
According to two unnamed sources speaking to Bloomberg, CEO Alan Mulally was ready to kill Lincoln last year. Following the slow production ramp-up of the MKZ combined a with a costly ad campaign, Mulally was frustrated and openly suggested dropping the brand. However, Fields and Jim Farley, Ford's marketing boss, convinced the CEO that the brand was worth saving. They also created a plan to prevent similar problems for new models in the future.
It seems that one part of the strategy may involve waiting until new models are at dealers before starting a big ad campaign for them. Lincoln global director, Matt VanDyke, recently told Autoblog that the division is holding off on a full marketing push behind the new MKC crossover to prevent the supply problems that plagued the MKZ last year. Its big offensive begins in the fall when the CUVs are at all of the dealers and consumers are at home watching more TV. VanDyke also told Bloomberg that Fields, Farley and Joe Hinrichs, Ford president of the Americas, have more direct oversight over new product launches now.

2013 Ford Explorer Sport

When one speaks of sporty and fun-to-drive utility vehicles, few would put the Ford Explorer in the same category as the Jeep Grand Cherokee SRT8, BMW X5 or Porsche Cayenne. Yet, with just a few reservations, I'd toss the new-for-2013 Ford Explorer Sport close to that arena for consideration.
As a recap, the sportiest of Explorers is fitted with Ford's twin-turbocharged 3.5-liter Ecoboost V6, making 365 horsepower and 350 pound feet of torque. Acceleration is brisk (figure about 7 seconds to 60 miles per hour), as power goes to all four wheels through a six-speed automatic transmission. Contributing to its more athletic demeanor are larger front brakes, a sport-tuned suspension, chassis upgrades, quicker steering ratio and a more aggressive wheel/tire package. Cosmetically, the Sport is distinguished by its blacked-out lights, black trim and noticeable lack of chrome (with the exception of the door handles).
Ford recently handed me the keys to a Ruby Red Metallic Explorer Sport. Rather than mindlessly drive the big seven-passenger all-wheel drive hauler in soccer mom circles around Los Angeles, I loaded up my family and embarked on a long weekend road trip to Yosemite National Park.

Ford confirms Everest SUV production for China

According to Ford, the Chinese SUV segment grew by 49 percent in 2013, and the Blue Oval held a 4.5 percent market share. At the 2014 Beijing Motor Show, Ford is showing the Everest SUV that, while just a concept for now, will go into production in the near future.
The Everest is a big, brawny seven-seat SUV that mixes solid, chiseled styling and contemporary Ford design cues. Up front there is an angular version of the trapezoidal grille and sharp, wraparound headlights. The beltline rises in the rear to make the back appear higher than the front. The rear seems just as chiseled, with the taillights resting in jagged scallops. There is no doubt that this concept means to look rugged, and ready for rough roads - the whole thing looks pretty great.
The truck was penned by Ford's Asia Pacific design and engineering team in Australia, and it was first shown in Sydney last year. Ford's JMC joint venture will build the truck for the Chinese market, and it will be sold at Ford dealers there. The Blue Oval isn't hinting at what powers the production version yet, but it reportedly shares some components with the foreign-market Ranger.