2012 Red Fiat 500c on 2040-cars

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Fiat 500e recalled over possible half shaft separation

The recently launched, all-electric Fiat 500e is already facing its first recall. According to The Detroit News, more than 270 of the EVs are being recalled to replace bolts that secure the vehicles' half shafts. The official number of affected vehicles has not been announced as of this writing, as Chrysler will not inform the National Highway Traffic Safety Administration of this issue until it accounts for all problematic 500e models that are currently sitting on dealer lots.
Chrysler confirmed to the News that the problem is in no way related to the 500e's electric powertrain, simply the half shafts. The automaker launched an investigation into this problem after learning that a customer's vehicle experienced power loss. Engineers reportedly found that two assembly steps had not been completed, and that this could lead to half shaft separation.
No injuries or accidents related to this problem have been reported. Chrysler will contact owners of the affected 500e models, who will receive rental vehicles while their Fiats are being fixed. Of course, all repair work will be completed free of charge.

Fiat 500L ad gets saucy with Paul Revere

At new vehicle first drives, there's a pretty set series of events before an automaker throws you the keys to their new baby. Predictably, there's a design presentation, a mechanical deep dive, and increasingly, an infotainment system walkthrough. Less known but just as common, however, are the marketing presentations, wherein execs talk about target customers and periodically show print and video 'creative' for their campaigns. Usually, we assembled media dutifully watch, nod and smile when shown commercials, but that's about it. Laugher - let alone universal gales of the stuff - is rare. But that's exactly what Fiat got when it showed us this not-yet-approved ad for its new 500L.
This minute-long Italian Invasion spot has gone on to hit television screens already, largely in a less-effective 30-second form, but we like this full-length director's cut best. It riffs off the historical vibe of some of Chrysler's best efforts over the last few years (the Dodge Challenger Freedom spot comes to mind) with a humorous and sexy play on the Paul Revere "The British Are Coming!" folk tale. If you haven't seen it already (it's just now going viral), scroll down to check it out. And if you already have, well, it's still worth a second look.

Ram confirms Fiat Doblo-based ProMaster City for North America

As Sergio Marchionne flies back and forth between Turin and Auburn Hills, he doesn't just bring Chryslers back with him to Italy to sell as Lancias. He also brings Fiat products to sell Stateside under various Chrysler labels, chief among them Ram.
The former Dodge truck brand launched the Fiat Ducato as the Ram ProMaster earlier this year, giving it a greater foothold in the commercial vehicle market and a replacement for the Sprinter which Mercedes-Benz took back from its Chrysler-partnership days. Now Auburn Hills has announced that Ram will begin selling the Fiat Doblo on this side of the Atlantic as the Ram ProMaster City.
The Doblo, which was twice named International Van of the Year, has sold over 1.3 million units worldwide. Whether that includes the rebadged version which Vauxhall and Opel sell as the Combo is another matter, as is the question over how much longer Fiat and General Motors will continue that particular partnership as the ties between Fiat and Chrysler deepen.