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Ferrari to launch new model every year, keep production limited
Tue, 06 May 2014You've no doubt perused the big news coming out of Fiat-Chrysler's headquarters in Auburn Hills, MI today. But at the end of the brand discussions, Sergio Marchionne spoke briefly about an incredibly important, low-volume part of the Fiat-Chrysler empire: Ferrari.
"You do need one of these cars in your driveway," Marchionne joked. And while other brand heads today lined out detailed plans for future product, Sergio's words about Ferrari's next five years were very simple, and very vague.
Marchionne confirmed that Ferrari will launch a new car every year between now and 2018. The cars will have a four-year lifecycle, after which, "M" versions will be produced, with a separate four-year cadence. No specific models were mentioned during Marchionne's presentation.
Ferrari 458 Italia becomes most expensive prize ever on Price Is Right
Fri, 26 Apr 2013In case you haven't been paying attention, it's "Big Money Week" on the long-running The Price Is Right televised game show. In a nutshell, it means that more than a million dollars in cash and prizes are up for grabs for those lucky enough to "come on down," play some games and correctly guess product retail prices.
Moments after opening the show Thursday, host Drew Carey broke the unexpected news. "Today you are going to see the single-most-expensive prize in the history of the daytime Price is Right," he boasted before the curtains were pulled back to review a brand-new Ferrari 458 Italia Spider.
To win the car, the contestant had to play "Three Strikes" - blindly pulling numbers out of a bag and putting them in the correct price sequence before grabbing three dreaded red strikes. As expected, your typical The Price Is Right contestant is about as familiar with today's retail Ferrari pricing as they are with fractional jet ownership. We won't spoil the fun of whether or not a lucky contestant gets to drive the $285,716 exotic home (and pay a midsize sedan's worth of taxes), but feel free to speed ahead to about the three-minute mark on the video below to watch the reveal.
Ferrari gives employees record $5,600 bonus on strong year
Thu, 10 Apr 2014Ferrari has got to be a great place to work. In fact, it's named as one of the best places to work in Europe year after year. Add to that the pride of making some of the coolest cars in the business, running one of the winningest teams in all of motorsports (even if the Scuderia isn't doing so well thus far this season) and all around standing for the best Italy has to offer, and you've got the makings of a dream job. And it just got a bit sweeter.
That's because Ferrari has just awarded each and every one of its employees a bonus of 4,096 euros - the most the company has ever paid. That's equivalent to over $5,600 at today's exchange rates, and represents a whopping 20 percent of the annual salary for a recently hired young employee. Following two advances of 1,000 euros each, that means employees will find an extra 2,096 euros in their pay checks this month, which may not be enough to buy a new California T or 458 Speciale, but should finance a nice shopping spree of t-shirts and paperweights at the Ferrari Store or a family vacation to Ferrari World in Abu Dhabi.
The bonuses are part of a deal signed with the union in 2012, but are enabled by record profits reported by the company over the last couple of years. After 2012 emerged as Ferrari's most profitable fiscal year, it moved to reduce production, thereby increasing the value of each new car it sells to drive profits up even higher. Nice work, in short, if you can get it.