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Weekly Recap: Things you might not know about the 2015 Dodge Charger and Challenger Hellcats

If you're an enthusiast, and you don't know that Dodge spawned another Hellcat this week, you really must have been living in cave. The 2015 Dodge Charger SRT Hellcat is probably the biggest news for enthusiasts since the reveal of, well the 2015 Dodge Challenger SRT Hellcat.
But, there are some things you might not know or might have missed about the new Charger and Challenger Hellcats. For starters, reports that the Hellcat production would be limited to a low volume are not true.
"We have not capped the Hellcat on either the Challenger or the Charger," Dodge CEO Tim Kuniskis said.

2015 Dodge Charger SRT Hellcat

Including all-wheel-drive models, there are ten versions of the 2015 Dodge Charger. The tenth variant - better described as the ten-tenths variant and the topmost model - is this Charger SRT Hellcat.
Superficially, you already know what it is: take the massively powerful Hellcat engine that's Frankensteined into the Dodge Challenger and stitch it into the recently facelifted Charger sedan.
Oh, but that would be superficial knowledge indeed. Russ Ruedisueli, vehicle line executive and head engineer for SRT, claims the Charger Hellcat is, "The industry's most irreverent four-door supercar." We looked up the word "irreverent" in the Oxford dictionaries, and it turns out the word doesn't mean "707 horsepower," nor "650 pound-feet of torque" nor "3.7-second 0-60 time, and seats five adults." It does mean, "Showing a lack of respect for people or things that are generally taken seriously."

Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.