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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Dodge Challenger returns to Trans Am

NASCAR's Nationwide Series may have switched (in appearance anyway) to muscle cars, but American racing fans know that if they want to see real muscle cars on the street circuits, the only place to look is Trans Am. The all-American racing series is packed with Mustangs, Camaros and even Corvettes. The one thing it's been missing is the Dodge Challenger, but now SRT Motorsports has announced it's bringing its muscle car back where it belongs.
Rather than waiting until next year, the Miller Racing team is switching mid-season to the new Dodge Challenger SRT Trans Am racer you see here, just in time for this weekend's race at Mid-Ohio. And not just that - it's lined up a compelling pair of drivers to pilot it, as well.
The No. 11 car will be driven by Trans Am legend Tommy Kendall, a four-time series champion who's been off the grid since 2004. Backing him up in the No. 1 Challenger will be none other than Cameron Lawrence, the driver who has won five out of six races in the Chevy Camaro so far this season, losing out only once to American racing scion Adam Andretti.

Chevy Corvette Stingray defeating rivals where it matters most

Everything is coming up roses for the award-winning Chevrolet Corvette Stingray, as new data from the North American Dealers Association dissected by GM Authority reveals that America's sports car is handily outselling two of its more expensive rivals.
Through June of 2014, the NADA notes that the Corvette has rung up 17,744 sales, handily besting the Porsche 911 and positively spanking the SRT Viper. Of course, you're sitting there thinking, "Corvette is outselling the much more expensive Porsche and Viper. Sky blue, water wet." But what's impressive here is just how thoroughly the Chevrolet is beating its two rivals, with this data serving as a testament to just how popular the seventh-generation sports car has become.
So far this year, Porsche has managed to move 5,169 911s, according to NADA. Considering that the base model starts at nearly $15,000 more than the most heavily optioned Stingray, and that Porsche owners have a vast, expensive options catalogue to select from, Stuttgart's sales are still plenty impressive in relation to the nearly 18,000 Corvettes sold.