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Chrysler 200 subtitles performance in latest round of advertising

Every once in a while, we come across a car video narrated in a foreign language and subtitled in English. They usually center on foreign-made automobiles, but this latest series of videos comes straight from Detroit.
Airing for the first time during's NFL broadcasts, these four commercials for the 2015 Chrysler 200 were produced by Wieden + Kennedy Portland - the same advertising firm that created the now-legendary Eminem spot for the last-generation 200.
Each clip in the "Ready to Take on the World" campaign highlights a different aspect of the American sedan and is narrated in Japanese, German or Swedish - each with English subtitles - associating the 200's Japanese level of quality, German performance and Swedish safety standards. But while the clips are ostensibly set in Japan, Germany and Sweden, Automotive News reports that they were actually filmed at home in the US.

2015 Chrysler 200 sheds its frumpy past, V6 comes with AWD standard

The 2015 200 is the automotive equivalent of an ugly duckling turning into a swan.
In 2004, Chrysler's fullsize offerings were the lamentable Concorde and 300M - a pair of bloated, plasticky barges that hadn't received significant attention since before the dawn of the new millennium. Then, seemingly out of nowhere, Chrysler unveiled its new 300, which rode on the bones of a Mercedes-Benz E-Class and had the look of a Rolls-Royce with a thug-life upbringing. It was cool.

2015 Chrysler 200 snags EPA ratings of 18 mpg city and 29 highway

While Chrysler hasn't officially announced fuel economy figures for its new 200 sedan, the information for one model has just leaked out thanks to the US Department of Energy's FuelEconomy.gov website. It certified the 200 with the 295-horsepower and 262-pound-feet 3.6-liter Pentastar V6, nine-speed automatic and all-wheel drive as getting 18-miles-per-gallon city, 29-mpg highway and 22-mpg combined.
Last year's front-wheel drive 200 with a less-powerful version of the Pentastar was rated at 19-mpg city, 29-mpg highway and 22-mpg combined. That means that buyers are getting more power and all-wheel drive traction at almost no loss in economy. However, compared to current, all-wheel drive sedan competitors, the Chrysler comes in the middle. The Ford Fusion with all-wheel drive with the 2.0-liter EcoBoost four-cylinder has 240 hp and 270 lb-ft of torque is somewhat down on power but bests it in economy at 22-mpg city, 31-mpg highway and 25-mpg combined. The current Subaru Legacy 3.6R loses in both metrics with 256 hp and 247 lb-ft and a rating of 18-mpg city, 25-mpg highway and 20-mpg combined. However, Subaru claims the next generation with the same engine will boast 20-mpg city, 28-mpg highway and 23-mpg combined. But these numbers are just estimates from the automaker at the moment, and they haven't yet been certified by the EPA yet.
The numbers for the four-cylinder and front-wheel drive 200 drivetrains are not yet available, but Chrysler has been promising the sedan gets an estimated 35-mpg highway with the 184-hp and 173-lb-ft Tigershark 2.4-liter four-cylinder engine. We won't know for sure until it's certified, but we'll keep you posted.