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New Chevrolet Silverado to be revealed on Facebook on Thursday

There's not much to see here, but if you're one of those waiting for the reveal of the 2014 Chevrolet Silverado 1500, above is the teaser image that Chevrolet posted on its Facebook page. We've seen the truck in form-fitting camo before, and even less can be made out here beyond those seriously punchy Silverado-esque fenders and the knowledge that the projector-beam headlamps teased previously do indeed work. We'll have to wait until Thursday for a full perusal of the "bold exterior design" and "careful attention given to every detail" we've been promised.
Gathering intel and rumors, magnesium and aluminum contribute to the Silverado's weight loss plan, the purported "High Country" top-tier trim will contribute to luxury pickup truck competition and profit margins and the next-generation small-block V8 will contribute to improved fuel economy. On the engine note, there have been rumors of available V6 engines, and when Facebook user John Jones asked "Where's your answer to that EcoBoost Chevy?", the Bowtie replied "stay tuned on the 13th. We think you'll be pleased...".
Along with the "Raise the Bar" tag, Chevrolet says of the Silverado, "You asked, we delivered." You can watch the reveal live on Chevrolet's Facebook page at 9:30 am EST, this Thursday, December 13. The GMC Sierra 1500 will also be there, and we'll see both in person at the Detroit Auto Show in January.

Chevrolet Captiva looks mildly refreshed and ready for family duty

We showed you Chevrolet's major debut yesterday, the 2014 Corvette Stingray Convertible, but General Motors is making a big push for Bowtie consideration in Europe, so it's also introducing the updated Captiva crossover here at the Geneva Motor Show.
While still based on the same platform as North America's fleet-only Captiva Sport (which is effectively a rebadged Saturn Vue), the Captiva is available in both five- and seven-seat iterations, and it looks far more modern. That's particularly the case with this updated model, which features revamped front- and rear ends that include restyled bumpers, grilles and LED taillamps, among other changes.
As before, the midsize Theta-platform CUV will be available in both front- and all-wheel drive, and is expected to carry a range of four- and six-cylinder gasoline and diesel engines. Important US programming note: Chevrolet sources tell us that America's Captiva Sport will not receive these updates.

Watch NASCAR racer Jeff Gordon put one over on a used car dealer... sorta

Full Disclosure: in my younger days, I loved nothing more than tormenting passengers with my behind-the-wheel hijinks. Once, after a particularly artful handbrake turn on a two-lane at around 50 miles per hour, I left one backseat occupant crying in their own lap. This isn't necessarily something to be proud of, but it gives you a glimpse into why it is that I find this ad from Pepsi so damn disappointing. The premise is beautiful. Take NASCAR legend Jeff Gordon, give him a disguise and set him loose upon some unsuspecting used car dealer. Hilarity ensues.
Except that this Pepsi Max commercial is so obviously staged, it can't help but feel like some ham-fisted marketing fail. From the strategically placed aftermarket cupholder mounted mid-dash for the hidden camera to the fact that the supposed dealer Camaro is displayed as a 2009 model (Hint: Chevrolet didn't make any), this clip is about as organic as a Twinkie. Still, we would never turn down a chance to watch Gordon thrash on a rental-spec coupe - only problem is, he probably didn't even do the driving himself. Check it out below.