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Former Cadillac boss Butler takes Ford tech job

When Don Butler made the surprising decision to leave his post as Cadillac's VP of global strategic development, it was a surprise. Citing a desire to "recalibrate, reassess my priorities" in that August announcement, it wasn't entirely clear where Butler - a virtual General Motors lifer after spending nearly 30 years with the company - would end up. Turns out he took a trip to Dearborn.
Butler has taken a position in the newly created position of Executive Director of Connected Vehicles and Services at Ford, where he'll be responsible for the Blue Oval's global connectivity strategy. "Not only does Don understand the connected car landscape, but probably just as important, he understands customer expectations," said Raj Nair, who, as Group Vice President of Global Product Development, is Butler's new boss. "Having a leader with technology experience both inside and outside the industry is a rare combination - we're excited to have Don join our team."
As Ford has received its fair share of flak for the sometimes recalcitrant MyFord Touch infotainment system and its Sync voice-controls, it appears that Butler has his work cut out for him.

Cadillac prices 410-hp XTS Vsport from $63,020*

Cadillac has officially released pricing for the 2014 XTS Vsport. Buyers can expect to pay $63,020 for the fleet four-door, including destination and handling fees. That kind of coin will snag you a twin-turbocharged 3.6-liter V6 good for 410 horsepower and 369 pound-feet of torque. As you likely already know, engineers have done a lot more than simply bolt a pair of turbos onto the company's tried and true naturally aspirated 3.6-liter V6. The engine uses an all-new block, strengthened connecting rods and domed aluminum pistons and is fed through a revised direct-injection fuel system. Combined, the tweaks allow the V6 to suck down 12 psi of boost.
The price tag puts the 2014 Cadillac XTS Vsport well under potential (if ambitious) competitors like the Audi S6 at $71,900, plus destination fees. A base BMW 550i will set you back $62,700, excluding destination charges, but throwing options at the German sedan will quickly see that number climb higher. You can check out the full press release below for more information.

Cadillac executive appointments have global flair

Cadillac has rearranged its executive suite in order to take full advantage of its sales momentum. Don Butler is moving from his role as US VP of marketing to a newly created position with the title VP of global Cadillac strategic development. It will be his job to "drive the next phase of Cadillac growth internationally," planning strategy and developing new markets.
He will be replaced by Steve Majoros, an exec poached from Chevrolet's ad agency of record, Campbell Ewald. Majoros, who has the Chevrolet campaigns "Like a Rock" and "American Revolution" on his resume, will oversee Cadillac's US and international marketing.
Another component in the brand's renewed global focus includes conducting an ad agency review. Announced last month, Fallon Worldwide remains Cadillac's agency of record, but others, said to include Campbell Ewald, will be bidding to make the creative that helps Cadillac expand sales percentages by triple digits here and in China. Scroll down below for the official press release.