1948 Buick on 2040-cars

Auto blog

Lutz dishes dirt on GM in latest Autoline Detroit

Bob Lutz sits down for Autoline Detroit - Click above to watch video after the jump
Autoline Detroit recently played host to Bob Lutz, and, as is always the case, the former General Motors vice chairman dished out some great commentary. Lutz was promoting his new book Car Guys vs. Bean Counters: The Battle for the Soul of American Business, and talk quickly turned to his role as it related to product development and high-level decision making at GM. While on the topic of brand management, Lutz revealed a few rather interesting tidbits about his former employer:
All Chevrolet vehicles were required to have five-spoke aluminum wheels and a chrome band up front, as part of the Bowtie brand's overall image.

eBay Find Of The Day: 1946 Tucker Torpedo Prototype II hides a secret Riviera

The Tucker Torpedo is one of the great what-if stories of automotive history. Preston Tucker hoped to revolutionize the industry with a car unlike any other on the road at the time. However, due to a variety of problems, he only managed build 51 vehicles before closing shop. Over time, they have become highly sought-after; In 2012, one sold for $2.65 million at auction.
That brings us to this Tucker "replica" that you see above because it might be one of the ugliest monstrosities ever put together. However, we might extend some leniency to the creator, as the vehicle isn't actually trying to replicate the classic look of the 1948 Tucker Torpedo. Instead, it is attempting to reproduce an earlier prototype from 1946 that actually features that weird, trident nose. According to the seller, his uncle built the car as a labor of love and supposedly used actual plans from Tucker as inspiration.
Underneath all of the crazy changes is a 1971 Buick Riviera powered by a 455-cubic-inch (7.5-liter) Buick V8. Some of the replica's odder modifications include the front fenders that turn with the wheels and the fin running down the back. All three headlights work, but the one in the middle is only for the high beams. Oddly, the small hinged sections on the roof are meant to open to avoid hitting your head when getting in or out. Maybe the seller's uncle was a very tall guy?

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")