Bentley Mark Vi on 2040-cars

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Bentley targeting Range Rover with 12-cylinder SUV

The eventual arrival of Bentley's upcoming SUV in 2016 will likely prove the most pivotal new product to come from Crewe since the debut of the Continental GT in 2003. And Bentley isn't messing around.
The British automaker is taking aim directly at the Range Rover, saying that it will be just as capable off-road. That's a mighty big claim for a company that has never made an off-roader before, but comes with good reason: Bentley estimates that nearly 30 percent of its customers have a Range Rover as well, and the company is keen to take a slice of that pie.
There are, however, several elements that will elevate the Bentley Falcon (as it's expected to be called) above Range Rover territory. For starters, according to Automotive News Europe, which spoke to Bentley marketing chief Kevin Rose at the Frankfurt show, the Falcon will be more expensive. The sticker price in Europe is expected to hover around 180,000 euros - double the flagship Range Rover's starting price. It'll also be available with four-, five- and seven-seat configurations. And it'll offer more power. A lot more power.

This is what a street-legal 3,000-hp Bentley Continental GT drag racer sounds like

When it comes to street-legal cars there's "power," there's "Power" and then there's "PAHRRRRRR!" This Bentley Continental GT dragster built by Webster Engineering in Bedford, England owns that third category, with its 3,082-horsepower heartbeat erupting from a twin-turbo, 10.2-liter Chevrolet V8 crate motor built by Steve Morris Engines. An entrant in the Street Eliminator Class of last weekend's European Drag Racing Championship, it is fully road legal.
As you might expect, it's not exactly a factory-fresh Continental GT, more like an authentic Bentley bodyshell placed over a tube-frame chassis and a carbon-fiber-heavy interior that took eight months and 250,000 pounds ($420,763 US) to finish. It will be driven by its owner, Yorkshire watch repairer Steve Neimantas. Builder Jon Webster told Autoblog that they're hoping for times in the "mid to low sevens on street tires and 6's on slicks."
You can watch a couple videos of the engine running and the car on the go below.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.