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BMW confirms new Mexican plant

After over a year of speculation, BMW is finally officially announcing that it's building a factory in Mexico. The new plant will cost the German automaker roughly $1 billion US and will have a capacity of about 150,000 vehicles a year when complete. However, production won't begin there until 2019.
The new factory is being built near the city of San Luis Potosí, Mexico, with plans to employ about 1,500 people. Unfortunately, BMW is still mum about which models it's producing south of the border. Earlier rumors indicated the possibility of the 3 Series, 1 Series and maybe even Mini models there.
BMW says Mexico's multiple free trade agreements are a major factor in the choice of location of the plant. They make it possible for the automaker to ship models more cheaply to North America, parts of South America and the European Union. "The Americas are among the most important growth markets for the BMW Group. We are continuing our strategy of 'production follows the market,'" said Harald Krueger, the board's head of production, in the company's official announcement.

BMW X3 spied with nip and tuck nearly complete

With the style-driven BMW X4 coming along in development, it looks like some of the forthcoming crossover's design could trickle over to its utilitarian sibling, the X3. Captured in these spy shots, it appears that the 2015 BMW X3 is preparing for a minor facelift, and from what we can tell, the biggest change will center on the CUV's headlights.
There is plenty of camouflage on the front and rear fascias to suggest updates will occur there, too, but we can definitely tell that the X3 will be getting LED-equipped headlights - at least as an option, anyway. The halos are slightly different from the current offering and there is also an LED strip above the headlights used as turn signal indicators. Another interesting thing we notice in these pictures is the nub at the bottom of the grille (also visible in recent X4 spy shots). While this could be some sort of test sensor for this prototype, it could also be a front-mounted camera for a possible parking assist system.
We don't expect any changes to the powertrain and we're not sure what updates could be in store for the interior, but we're guessing that that the 2015 X3 will debut shortly after the X4 goes on sale next year.

BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.