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BMW already considering four cylinders for next M3

The cylinder count in BMW's M3 has fluctuated over the years. The original M3 debuted in 1985 packing a 2.3-liter inline-four, but subsequent models went with sixes until the outgoing generation upped the cylinder count to eight. With its latest model, BMW has dropped back to six cylinders with a pair of turbos taking the place of the extra pistons. But the next M3 sedan and M4 coupe could go back to the model line's roots with a four-cylinder engine.
Speaking with BMW M product manager Carsten Pries at the launch of the latest M3 and M4 in Portugal, our Aussie compatriots at Motoring.com.au report that "you could see a future [M3] powered by a four-cylinder engine." Offsetting the reduction in cylinders, the lighter engine would benefit the vehicle's weight and balance, thus enhancing performance.
We wouldn't expect the next M3 and M4 to lose any power in the process, though: Output in the M3 has only risen over the generations, from 192 horsepower in the four-pot original to 282 hp in the six-cylinder E36, 338 hp in the six-cylinder E46, 414 hp in the V8 E90 and 425 ponies in the new turbocharged six-cylinder F80 model. With that latter model having just debuted, it'll likely be a good six or seven years before the next version comes along, giving BMW plenty of time to settle on an engine - however many cylinders and turbochargers it has. In the meantime, you'll have to forgive us for taking a romp down M3 memory lane in the fresh gallery of images above.

BMW offering Track Handling Package for 2 Series

After getting a chance to drive the BMW M235i earlier this year, we mentioned our regret at not being able to sample the lighter and less powerful 228i Coupe. We'd like to have seen how close the latter could get to the former, noting that "there's a lot of room for upgrades with the $11,000 retail difference." BMW is closing that performance gap slightly, announcing that a Track Handling Package will join the options sheet for the 2015 228i Coupe.
The group bolts on Variable Sport Steering, Adaptive M Suspension and M Sport Brakes behind new 18-inch lightweight wheels wearing Michelin Pilot Super Sport tires. There's no change to the 240-horsepower four-cylinder, but a coupe so equipped should be able to do plenty more with the horses it has thanks to a faster steering rack, sharper handling due to additional sensors and a ten-millimeter drop in ride height, and larger brakes and discs.
BMW has used the New York Auto Show as a venue to introduce the new Track Handling Package, and it will roll onto showroom floors in July and pricing will be announced sometime between now and then. Takers can get it with both the six-speed manual and eight-speed Sport Automatic, see it in the high-res image gallery above, and read about it in the press release below.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.