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BMW looking to save billions with cost cuts

BMW is planning a fairly extensive overhaul in a bid to recoup some its annual costs, with CEO Norbert Reithofer (pictured above) aiming to save three to four billion euro ($4 to $5.4 billion) per year to help keep the company's profit margins between eight and 10 percent, while also maintaining investments in production expansion and new tech. BMW's profit margins sat at 9.4 percent in 2013.
According to Automotive News Europe, Reithofer is none too pleased about costs at Mini and on the 1 Series, although neither AN nor its source story, from Germany's Manager Magazin, elaborate on what steps could be taken to improve losses on either project. That makes it hard to figure out just where the fat will be trimmed from.
What may happen, though, is that BMW attempts to trim 100 million euros ($135 million) from its German labor costs each year; a solution hinted at a few weeks ago by Germany newspaper Muenchner Merkur. While a dramatic cost reduction, 100 million euros still doesn't begin to even approach the savings envisioned by Reithofer.

BMW i3 to start at $41,350*

With a week to go before the global debut of the BMW i3, BMW has announced pricing for its first-ever production electric vehicle. The all-electric version of the i3 goes on sale in the second quarter of next year with a starting price of $41,350 (*not including $925 for destination nor any applicable government tax credits).
Some of the pricing elements for the i3 that BMW continues to withhold are the cost of the model using a gasoline motorcycle engine as a range-extending generator, or that of the DC Fast Charge option. This latter feature will allow the i3's depleted lithium-ion battery pack to get an 80 percent charge in just 20 minutes; for comparison's sake, the DC quick charge feature is a $750 option on the 2014 Chevy Spark EV.
Sure, we've already driven the BMW i3, but the production version of the BMW EV - promising the interior space of a BMW 3 Series - will be unveiled next week at simultaneous ceremonies in New York, London and Beijing. Scroll down for BMW's brief press blast regarding its upcoming i3.

BMW 3 Series wagon configurator up, priced from $41,450

If you're still smarting from the shock of the BMW 3 Series Gran Turismo, we have good news for you. BMW has just fired up the configurator for the 2014 3 Series wagon. Prices start at $41,450, excluding an $895 destination and handling fee. The price tag will buy you a 328i xDrive Sports Wagon with a 2.0-liter inline four-cylinder engine boasting 241 horsepower paired with an eight-speed automatic transmission as standard equipment. The automaker's xDrive intelligent all-wheel drive is also standard, as is a fuel-saving auto start/stop function and 17-inch alloy wheels wrapped in all-season run flat rubber.
Buyers can step up to Sport Line trim for $2,600, and doing so graces the 3 Wagon with 18-inch wheels, high-gloss black accents outdoors as well as a sport leather steering wheel, high-gloss or aluminum interior trim and a black signature key fob. Luxury Line trim will set you back $2,300 abd features chrome trim accents outdoors and wood trim inside along with other goodies. Buyers can also opt for Modern Line trim at $2,300, complete with a turbine-design 18-inch alloy wheel, matte chrome trim bits outdoors and a range of interior trim options.
Our favorite of the bunch? That would be M Sport trim. While the tweaks are largely aesthetic, we dig the notion of 8-way power adjustable sport seats indoors and exclusive M Estoril Blue paint outside. Expect to pay $3,950 for the pleasure. Head over to the BMW site to build your own.