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2015 BMW M4 gets initiated into the club

It's easy for enthusiasts and traditionalists to give BMW a hard time these days, what with its plans to add more front-wheel drive models and seeming move away from more emotionally connected cars. However, the push for perfection that underscored its old Ultimate Driving Machine motto is still in there, especially in its M models. In fact, the first M4 recently made it to US shores, and the company thought the only appropriate way to celebrate was to introduce its new coupe to some of its high-performance forefathers.
The M4's initiation into the M car brotherhood involved bringing together no fewer than 52 classic and newer models - including four racecars and many privately owned vehicles - to an empty parking lot and letting the coupe drift and slalom around them to say hello. According to BMW, there was a combined 11,566 horsepower on hand. It takes a pretty trusting owner to stand back and watch as a brand-new vehicle slides its tail out with the rear wheels smoking within feet of their pride and joy. Stay tuned until the end where the owners and their cars get a shout out in the credits. Scroll down to read BMW's press release about it.

BMW profit of $2.7B is down as automaker invests to keep luxury lead

Despite selling 6.6-percent more vehicles - a record by volume - and posting higher revenues in the second quarter of 2013, BMW Group's profit of 2.07 million euros ($2.75 billion) is down 8.8 percent from last year. Investments in new technology (e.g. the new i3) and personnel, in addition to a competitive market, are to blame, BMW states. But the automaker remains committed to its fiscal targets for 2013, which, Chairman of the Board of Management of BMW AG, Norbert Reithofer, says will be "on a similar scale to 2012."
The BMW brand's sales performance in the first half of the year, which increased by 7.7 percent to 804,258 vehicles delivered, was good enough for it to maintain its lead in the luxury market, narrowly beating Audi, which delivered 780,510 vehicles, Automotive News reports. Mercedes-Benz delivered 694,433 vehicles to cement third place.

BMW performance engineering boss wants an M7

Audi has the S8, Mercedes has the S63 AMG and Jaguar has the XJR, but BMW has always held that an M7 wasn't justified, leaving its associated Alpina line to tackle that market with the B7 (pictured). The chief engineer at the M division, however, feels otherwise.
Speaking to Autocar, the BMW M development chief Albert Biermann indicated that he would like to see the M division do a performance version of the 7 Series to compete with the above-mentioned models, but that there are no current plans in place to do so. Neither did he specify what kind of engine it would have, or if it would be badged, for that matter, as an M7 or an M Performance model.
The latter is the approach which the M division is reportedly taking with performance versions of BMW crossovers beyond the X5 M and X6 M, such as the X3 and upcoming X4. The division is also said to be developing a performance-tuned xDrive system to compete with AMG's new all-wheel-drive models, as well as a potential M3 GT to join the new M3 sedan and M4 coupe with a slantback bodystyle.