2013 Audi Allroad Premium Plus on 2040-cars

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Audi revisits Ahab on desert island paradise in new ad

Well, call us Ishmael. Long ago (okay, about eight months), Audi debuted an ad during the NFL playoffs called "Ahab." It showed a salty tow truck driver and his years of catches. During that time, one particular car eluded and haunted him - a white Audi A6, whose Quattro all-wheel-drive system had no issues with the inclement conditions.
Now, there's a sequel that has Ahab, not dead and not missing any legs, on a tropical island. What he doesn't realize, though, is that the white whale (which, Audi, if you're going to associate an animal with a luxury sedan, a whale isn't the best choice) has followed him. Take a look at chuckle-worthy spot below, and then click over and see the spot that started it all from back in January.

Audi RS4 Avant Nogaro Selection puts a fresh face on old memories

I've been fortunate enough to drive plenty of memorable cars over the years, and one of my all-time favorites is the Audi RS4 sedan. It was only sold in the United States for a short time, but during that quick run, it made a huge impression on me. I remember everything about that car - the smell, the sound, the exact feeling of the manual shifter as it clicked between the six gears, and the texture of the steering wheel that I so happily tossed about. In fact, whenever I'm feeling nostalgic, I go back and watch this video of the late David E. Davis, Jr., running the California Mille roads in a Sprint Blue RS4 - a video we shot for Winding Road many years ago during my tenure as an editor there.
So even though the Audi RS4 Avant Nogaro that debuts here in Geneva isn't super important, especially for our American-centric audience, I feel compelled to write about it. No, we don't get the lovely RS4 in the States anymore, but the package offered in Europe is just as sweet as ever - perhaps even more so, what with that stylish longroof shape. Under the hood is Audi's excellent, naturally aspirated 4.2-liter V8 engine, tuned to deliver 450 horsepower and 317 pound-feet of torque, allowing for a 0-62 sprint of 4.7 seconds.
The Nogaro name refers to the special blue paint - a throwback to the original Audi RS2 Avant that kicked off the company's super sweet luxury offerings. Other unique features for the Nogaro car include gloss black exhaust outlets, window frames and grille surround, as well as matte black roof rails. Special 20-inch wheels round off the exterior enhancements, and inside, Nogaro Blue Alcantara accents can be had on the door panels and seat inners.

2015 Audi A3 configurator is up and running

Potential customers for the new Audi A3 should set aside some time during their lunch breaks to head over and build their ideal example of the new sedan. The official configurator, complete with pricing and options, has gone live on the Audi website.
Customers can choose from three trim levels (Premium, Premium Plus and Prestige), while each trim can be had with either the Volkswagen Group's familiar 2.0-liter, turbocharged, 220-horsepower four-cylinder or a 1.8-liter, turbocharged, 170-horsepower four-cylinder. Buyers of the 2.0-liter will enjoy Quattro all-wheel drive while power for the 1.8T is channeled through the front wheels only. A six-speed, S-Tronic dual-clutch transmission is standard across the range.
You can check out full pricing on the A3 right here, but as a means of recap, the base Premium trim with the 1.8-liter engine starts at $29,900. A Premium Plus 1.8T starts $32,800 and the Prestige 1.8T will cost $38,700. Adding a 2.0-liter turbo and Quattro increases the price by $3,000, regardless of trim. Those prices don't include an $895 destination charge.