2014 Audi Rs7 Prestige on 2040-cars

Auto blog

Don't hold your breath for an Audi RS8

There was a time not so long ago when Quattro GmbH produced essentially one model at a time. But that time is behind us. These days it's expanding into a full-fledged performance division to rival Mercedes-AMG and BMW's M department. Quattro GmbH is currently building the Audi RS4 Avant, RS5 coupe and cabrio, RS6 Avant, RS7, RS Q3 and the TT RS coupe and roadster - not to mention the R8. And while it's showing no signs of slowing down, but the latest intel from across the pond suggests we shouldn't count on an RS version of Audi's flagship sedan.
This according to Car and Driver, which spoke to Stephan Reil, the chief engineer at Quattro GmbH. Reil says Audi works on a teutonically rigid performance formula: an RS model has to have 20 to 25 percent more power than the existing S version. Considering that the existing S8 makes 512 horsepower and the RS7 a solid 553, we're not sure Audi really needs anything more powerful. But by Reil's calculations, the RS8 would need to pack between 630 and 655 hp, which would put it well ahead of rivals like the 550-hp Jaguar XJR, the 540-hp BMW Alpina B7, the 523-hp Maserati Quattroporte and even the new 577-hp Mercedes-Benz S63 AMG - and in league only with the even more powerful S65 AMG, which in its outgoing form produced 630 hp.
The question then comes down to whether there are enough customers lining up for the S65 that Audi would want to poach away from Mercedes. Or perhaps more pertinently, whether it might end up just taking customers from the new Bentley Flying Spur, which is already offering 616 horsepower in an even more prestigious, if less performance-focused package. Either way you look at it, Audi is apparently steering clear.

Audi pits Star Trek's new Spock versus the original

The only thing that makes a sci-fi geek happier than William Shatner and Patrick Stewart in the same room is when two Spocks collide. Audi has somehow managed to do just that ahead of the release of the second film in this historic franchise's new go-round called Star Trek Into Darkness, which opens in theaters nationwide on May 17th.
We won't spoil the fun (you can, and should, watch it yourself below), suffice it say that the original Spock, Leonard Nimoy, steals the show from the franchise's new Spock, Zachary Quinto. The short video has the two Vulcans battling wits in a series of challenges that quickly comes to involve cars, but Audi manages to outwit them both in the final scene by leaving these logical beings with an emotion that resembles amazement.
This is the second summer blockbuster that Audi has tied its four rings to, the other being Iron Man 3. Whereas Tony Stark's garage and the Marvel universe have more Audis per square mile than people, we aren't expecting to see an Audi logo on the warp drive of the USS Enterprise in this latest Trek tale.

Audi reveals updated RS7 Sportback in Europe

It was just a couple of weeks ago that Audi revealed a few mild updates to its A7. It even ported those changes over to the warmed-up S7 performance version. All that was missing was the full-steam RS7, and that's precisely what we have here.
Now before you get all excited, note that the new RS7 packs the same powertrain as the model it succeeds, but then again, the existing RS7 hardly lacked in the power department. The 4.0-liter twin-turbo V8 still churns out 560 horsepower and 516 pound-feet of torque, transmitted to all four wheels through an eight-speed automatic. Revealed initially for the European market (with US details presumably to follow), the 0-62 kilometers per hour time is quoted at 3.9 seconds, so the 0-60 mph time ought to match the 3.7 seconds of the preceding model.
What has changed are the subtle tweaks Audi has made to the exterior and equipment upgrades inside. The grille now features has a horizontal section at the bottom with the Quattro logo emblazoned across like all other recently revised RS models, flanked by new headlights (Matrix LED units for the European market). Inside the cabin the air-con vents and shift paddles have been reshaped, and the new MMI system ports over from the new A7 and S7 with 4G LTE connectivity and a Bang & Olufsen sound system.