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Ludacris discusses Fast and Furious 7 and his 1993 Acura Legend

It's easy to think of most wealthy celebrities as egotistical, materialistic individuals who own a Ferrari for every day of the week. The reality, though, is often much less severe. See, they can get attached to things, like cars, just like normal folks. Take Alfred Morris, for example. A 22-year-old running back with the Washington Redskins. Morris still drives the 1991 Mazda 626 that he had in college, despite a healthy $2.2 million contract.
Rapper/actor Ludacris is an even more extreme example of automotive loyalty. With an estimated net worth of over $70 million, Luda has the money for his own private plane. Yet that wealth doesn't stop him from regularly driving the 1993 Acura Legend he has had since before he found fame.
Ludacris, whose real name is Chris Bridges, recently discussed his old Acura during an appearance on the Ellen DeGeneris Show to promote his new album. It sounds like he's put 10,000 miles on the trusty sedan since it last popped up online less than a year ago, so it's pretty clear that he drives it on the regular. In fact, Ludacris says he still pens new songs sitting inside it, just like he used to back in the day when he was starting out.

2015 Acura TLX

Immediately after landing at Washington's Dulles airport, an Acura representative handed me the keys to a 2014 TSX with fewer than 180 miles on its clock. The four-cylinder engine started and I pointed its signature beak towards a destination in Middleburg, VA. It was a curious move by the Japanese automaker, especially considering that I had flown no less than 2,300 miles to drive the discontinued vehicle's ostensible successor, the all-new 2015 Acura TLX.
Yet spending a solid 40 minutes with a sparkling-new version of the outgoing model that still smelled showroom fresh, allowed me an opportunity to scrutinize the dropped sedan and remind myself why it had never really blown me away - it was good at doing many things, but truly great at doing none.
Time with the TSX also started me thinking about the Acura TL, the second model that the TLX will effectively replace. I have better memories of the slightly larger sedan, especially the SH-AWD 6MT trim - it's a solid driver's car - but it, too, fell short in areas where competitors, including the Audi A4, BMW 3 Series, Cadillac ATS, Lexus IS and Mercedes-Benz C-Class, excelled.

Acura organizes new business division to confront falling sedan sales

Honda and Acura North America have announced a major restructuring of operations in hopes of turning around Acura's flagging business. For 2013, sales for Acura's sedans dropped 10.4 percent, while its CUV sales grew by 21 percent. The newly formed Acura Business Planning Office will attempt to right the ship.
As part of the restructuring, Acura is promoting Erik Berkman from President of Honda R&D Americas to lead a new division called the Acura Business Planning Office. Berkman has been with Honda since 1982 and led development of the 2006 Accord. He was also the first US engineer to head North American research and development and has been head of Honda Performance Development since 2008. "Erik's appointment to the new Acura Business Planning Office is a clear indication of the high priority we place on Acura," said Honda spokesperson Jeffrey Smith to Automotive News.
American Honda Motor President and CEO Tetsuo Iwamura is also going to be working to improve the business. He has been elected chairman of American Honda's board, and has simultaneously taken the new position of Corporate Brand Officer to improve the management of the company's brands.